Sendy Integration

Sendy Integration: Automate Email Campaign Analytics

Pull email campaign performance, subscriber metrics, and delivery data from Sendy automatically. Connect your email analytics to BigQuery or Power BI for comprehensive reporting.

A
Improvado Agent
Connected to Sendy
What's our Sendy performance this month vs last?
This month's blended ROAS is 4.2x, up from 3.8x last month (+10.5%).

Top performer: Brand campaigns at 8.1x ROAS.
Pause any ad groups under 1.5x ROAS
Found 7 ad groups below threshold. Pausing now — estimated savings: $12,400/mo.
1,000+
Integrations
200+
Sendy Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Trusted by ASUS Activision SXSW Dentsu Havas GroupM
Key Takeaways

Connect Sendy campaigns to your data warehouse

Improvado connects to Sendy's API to extract campaign performance metrics, subscriber data, and email deliverability statistics. The platform automatically syncs opens, clicks, bounces, and unsubscribes from all your Sendy campaigns. Data flows directly into your chosen warehouse or BI tool without requiring technical setup. Refresh schedules run automatically, keeping your email analytics current.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Sendy API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Sendy through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works

From connection to autonomous action in three steps

1

Connect

Authenticate Sendy via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.

2

Ask

Your AI agent queries Sendy performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.

3

Act

The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.

About this integration

Extract All Your Marketing Data from Sendy

Our Sendy connector is a marketing API integration that will connect your Sendy account to your preferred marketing tools. This will enable you to automate the process of importing your Sendy data into your CRM, as well as your marketing, web analytics and any other tools that you use for advertising, marketing and sales.

Once you've set up the integration, our Sendy connector runs in the background, allowing you to seamlessly add some automation to your marketing efforts. The data is automatically sent to your preferred analytics software or marketing tool, just as it is with your other integrations.
Now you can use Improvado to connect it to all of the other advertising platforms that you use and the data warehouse or BI tool of your choice.

Integration details

Unified email data with marketing attribution

Improvado's Marketing Common Data Model normalizes Sendy metrics alongside data from Mailchimp, Google Ads, and other marketing platforms. Email opens and clicks align with website conversions and revenue data automatically. Track complete customer journeys from email engagement to purchase across all touchpoints. Compare Sendy performance against other email providers in standardized reports.

Use Cases

What teams ask their AI agent about Sendy

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

A
Improvado Agent Analysis

Analyze email performance across 20+ campaigns without exporting individual CSV files

Your AI agent analyzes Sendy data and delivers actionable insights — automatically, in seconds.

3 hrs → 5 min
A
Improvado Agent Cross-channel

Track email-to-purchase attribution by combining Sendy clicks with e-commerce data

Your AI agent analyzes Sendy data and delivers actionable insights — automatically, in seconds.

Manual → auto
A
Improvado Agent Reporting

Create automated executive dashboards showing email ROI and subscriber growth trends

Your AI agent analyzes Sendy data and delivers actionable insights — automatically, in seconds.

2 hrs → 15 min
AI Agent Access

Your agent doesn't just read Sendy — it acts on it

Read

Pull metrics, dimensions, and trends from Sendy — across every account and campaign. Your AI handles the query.

Write

Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.

Monitor

Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.

Query, write, and monitor Sendy through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado MCP — Sendy
> Show top 5 campaigns by performance this month
Campaign Spend ROAS
Brand — Exact $4,200 8.1x
Non-Brand $12,800 4.7x
Retargeting — 30d $3,100 4.2x
Competitor $8,400 3.1x
DSA — Blog $2,600 2.8x
5 campaigns • $31,100 total spend • avg 4.6x ROAS
> Pause all ad groups below 1.5x ROAS
✓ 7 ad groups paused • est. savings $12,400/mo
Destinations

Send Sendy data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage.

Snowflake
BigQuery
Redshift
Databricks
Power BI
Tableau
Looker Studio
Google Sheets
Domo
Excel
Q Qlik
S3 Amazon S3
Metabase
Grafana
PostgreSQL
Azure SQL
SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Sendy as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

Improvado extracts campaign opens, clicks, bounces, unsubscribes, subscriber counts, and deliverability rates. The integration also pulls list growth metrics, segmentation data, and autoresponder performance statistics.

Put an AI agent on your Sendy today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.