Smaily Integration: Email Marketing Data Unified
Import campaign performance, subscriber data, and email metrics from Smaily. Build comprehensive marketing attribution models in your warehouse.
Top performer: Brand campaigns at 8.1x ROAS.
Connect Smaily to your data warehouse
Improvado connects directly to Smaily's API to extract email campaign metrics, subscriber engagement data, and automation workflow performance. The platform automatically refreshes your email marketing data every hour, eliminating manual exports from Smaily's dashboard. Your campaign analytics flow into BigQuery, Snowflake, or Redshift for deeper analysis. Authentication takes 5 minutes using your Smaily API credentials.
From connection to autonomous action in three steps
Connect
Authenticate Smaily via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.
Ask
Your AI agent queries Smaily performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.
Act
The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.
Extract All Your Marketing Data from Smaily
Smaily - an email marketing platform.
This Improvado integration is available by request only. Unlike our typical API integrations which can be set up by anyone in just a few clicks, this one will need a bit of work on our side (and maybe even on yours). Sometimes we need to play together to achieve the best results for everyone.
Unified email marketing data across platforms
Improvado's Marketing Common Data Model normalizes Smaily metrics alongside data from Mailchimp, SendGrid, and other email marketing tools. Compare open rates, click-through rates, and subscriber growth across email platforms in unified dashboards. The standardized schema maps Smaily's campaign structure to consistent field names used across all email providers. Build comprehensive email performance reports that show true cross-platform ROI and engagement trends.
What teams ask their AI agent about Smaily
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Compare Smaily email performance against other platforms with unified engagement metrics
Your AI agent analyzes Smaily data and delivers actionable insights — automatically, in seconds.
Optimize email automation workflows based on cross-platform subscriber behavior analysis
Your AI agent analyzes Smaily data and delivers actionable insights — automatically, in seconds.
Generate executive email marketing reports with revenue attribution and growth metrics
Your AI agent analyzes Smaily data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read Smaily — it acts on it
Read
Pull metrics, dimensions, and trends from Smaily — across every account and campaign. Your AI handles the query.
Write
Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.
Monitor
Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.
Query, write, and monitor Smaily through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
| Campaign | Spend | ROAS |
|---|---|---|
| Brand — Exact | $4,200 | 8.1x |
| Non-Brand | $12,800 | 4.7x |
| Retargeting — 30d | $3,100 | 4.2x |
| Competitor | $8,400 | 3.1x |
| DSA — Blog | $2,600 | 2.8x |
Send Smaily data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Smaily as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
Put an AI agent on your Smaily today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.