Connect all your
marketing data 
to Tableau

Zero engineering required
200+ Connectors
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Centralize all your marketing data in one place

200+ Connectors empower your marketing team.
Load analysis-ready data in your own data warehouse.
Visualize data using your favorite tools.
Explore the full catalog

Leave the data transformation
to Improvado

Use Improvado’s data transformation tool to perform the simple or complex data transformations your business needs.

Data transformation

Automate cross-channel normalization

Marketing Common Data Model is the data normalization layer that simplifies marketing analytics. Don’t waste time renaming and matching different dimensions and metrics across all your marketing platforms. With MCDM, all your metrics are unified and ready to explore.

Marketing Common Data Model
Automated data normalization via Marketing Common Data Model

Data Extraction & Loading

Unify all your marketing and sales data into a single source of truth in the cloud or on-premise. with a set of connectors to more than 200 data sources.

Data Transformation

Leave the data preparation & modeling to Improvado. Use Improvado data prep to perform anywhere from simple to complex data transformations your business need.

Explore Impovado's data
integration capabilities

Ready-to-use recipes

Recipe is a chain of data transformations that
only need to be set up once.

See what Improvado can do for your business

Explore all use cases

See what Improvado can do for your business

Explore all use cases

We'll help you with

Improvado is the enterprise data platform that enables a variety of data use cases

Improvado customer testimonial

Now, our Tableau reports update daily and Instagram engagement has increased by 50%.

Caroline Ettinger
Afropunk

Eliminated 90% of manual reporting hours per week.

Ryan Booth
COO at Chacka Marketing
Improvado customer testimonial

We used to have someone doing this manually and it took them about 20 hours a week.

Asher King-Abramson
Partner, Bell Curve

Get all your marketing data in one place

We're here to help with any questions
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