Improvado is an AI-powered marketing intelligence & analytics platform designed for marketing teams in large enterprises & agencies. The platform helps untangle marketing data and deliver insights to optimize ROI.
At Improvado, we believe AI can transform business operations. Our mission is to create AI Agents that go beyond tools, serving as strategic partners for enterprises navigating data integration and marketing analytics.
With AI at the heart of our innovation, we're proud to lead with our industry-first, fully operational AI Agent, already making an impact in production. Designed for enterprises, our AI Agents automate data pipelines, ensure data quality, and provide actionable insights, empowering teams to make faster, smarter decisions using natural language.
Marketing reporting and campaign monitoring are time-consuming and tedious. On average, teams use up to 92 tools daily, spending 20-40% of their time on reporting, handling data exports, and struggling to normalize and route data to dashboards.
The growing complexity of data makes it harder to apply and activate effectively. By freeing marketing teams from these data challenges, they can focus more on managing campaigns, allocating budgets, making informed decisions, and driving business success at scale.
Improvado is a leading marketing analytics and intelligence platform designed for data-driven teams in large, global enterprises. Our solution automates data pipelines, connects all marketing, sales, and financial data, ensuring top-tier quality and accessibility.
By centralizing and streamlining metrics, we empower smarter decision-making and uncover insights across customer journeys. From platform to partnership, we tailor our solution to your needs and elevate your success with expert Professional Services. Ready to accelerate your marketing analytics? Connect with our experts today.
We operate in a high-energy, high-velocity environment where speed is married to efficiency. Rapid execution and delivery aren't mere buzzwords but inherent aspects of our work ethic.
Our team is composed strictly of 'A-players' who abide by responsibility and accountability for their actions. We believe in the innate drive of such individuals and don't entertain micromanagement.
AI is at the core of our interest and operation, and we are proud to be forging the path in this captivating field. We've built an industry-first AI Agent for enterprises, a functioning technology in production settings.
We focus on outcomes, not routines and clearly define expectations, even when confronted with obstacles.
We clear our minds and clean our inbox. We only meet when there's agenda, work in sprints, and are on time.
We are people, not job titles. We are friendly and supportive of each other, and we encourage an atmosphere where everyone feels comfortable and safe.
We listen deeply and react positively to maintain respectful communications. We accept mistakes and celebrate wins and achievements.
We start and finish every process with analytics and data. We formulate hypotheses, prioritize, launch experiments, track progress, and validate wins.
We write down our thoughts, plans, and tasks to keep our minds clear. More importantly, we write things down in context to quickly re-connect with ideas.
We organize context following the Minto Pyramid principle. Start with a key idea at the top and continuously extend it with each new layer.