Effortless Marketing Analytics for Brands

All your marketing data in one place, automated and in real-time.

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Gain clarity into your marketing performance.

No more switching between multiple accounts, platforms and agency reports.

MARKETING DATA AGGREGATION

View all your data how and where you want it. Automatically collect and unify data from all your sources, across all channels, including your first party data and produce real-time dashboards and reports in whatever tool you choose. Integrate online and offline data to pinpoint opportunities to maximize engagement, conversion rates, loyalty and awareness.

CROSS-CHANNEL ATTRIBUTION

Combine advertising and revenue data into a dashboard that paints a clearer picture of what really works. Now you can re-allocate your budget accordingly and maximize ROI. Improvado is built to plug into your current and future tech stack — it will always send your data where you want it.

COMPLETE VISIBILITY

Every stakeholder gets to see data that matters to them. The finance team will get to see spend data. The marketing team will get to see channels, audiences and creatives. The brand manager will get to see engagement and awareness. Role specific views allow you to manage access in a way that corresponds to your business needs.

Connect any marketing platforms in minutes

Over 180 integrations empower your marketing team to use their favorite
tools to map data, build and visualize custom reports and more.

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How it works

Improvado is an ETL platform that extracts data from various data sources, transforms the data, and loads the results to a final destination.

We have over 180 integrations and counting and can build out new integrations upon request.

Improvado pulls sales and marketing data at many granular dimensions such as campaign level, geo level, ad level, keyword level, etc. With this approach, marketers can identify actionable insights based on their dataset.

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Getting started is easy. Be up and running in minutes

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Your marketing data, simplified🤘
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