Sravni integration with improvado
Get lead generation metrics, conversion data, and CPA from Sravni. Integrate Russian comparison platform performance with your marketing data warehouse for complete lead acquisition analysis.
SOC 2 Type II 1,000+ data sources Any warehouse or BI tool
A
Improvado Agent
Connected to Sravni
Show me which Sravni campaigns have ROAS below 2.0 in the last 7 days
Found 3 underperforming campaigns with combined spend of ₽847,300. "Summer Promo" has 1.4x ROAS with ₽312,100 spend, "Retargeting Q2" at 1.7x ROAS with ₽289,600 spend, and "Brand Awareness" at 1.8x ROAS with ₽245,600 spend.
Pause Summer Promo and reduce daily budget on Retargeting Q2 by 40%
Done. Paused Summer Promo campaign and reduced Retargeting Q2 daily budget from ₽41,400 to ₽24,840. Estimated monthly savings: ₽503,200.
Trusted by data-driven teams
1,000+
Integrations
200+
Sravni Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Key Takeaways
What your AI agent gets from Sravni
200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Sravni API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Sravni through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
Integration Details
Full Sravni Lead Generation Metrics
Improvado pulls detailed metrics from Sravni including conversions, leads, CPA, impressions, clicks, and conversion rates across insurance, credit, and financial product campaigns. We capture campaign performance data, product category insights, and cost efficiency metrics for comprehensive lead generation tracking.
How it works
From connection to autonomous action in three steps
1
Connect
Connect your Sravni account with OAuth in seconds. Improvado normalizes campaigns, spend, impressions, clicks, conversions, and ROAS across 1000+ marketing sources automatically.
2
Ask
Ask the agent about Sravni performance in plain English: surface campaign ROAS, CPA trends, conversion rates, impression share, click-through rates, and spend allocation across products.
3
Act
The agent pauses underperforming campaigns, adjusts daily budgets, updates bids, duplicates high-performing ad sets, and reallocates spend in Sravni. Every write operation is logged and governed for compliance.
AI Agent Access
Your agent doesn't just read Sravni — it acts on it
Read
Pull campaign performance, spend, ROAS, impressions, clicks, conversions, CPA, CTR, conversion rate, daily budgets, bid strategies, and product category breakdowns from your Sravni account.
Write
Pause or activate campaigns, adjust daily budgets, update bid amounts, duplicate ad sets, reallocate spend across products, and modify campaign settings directly in Sravni.
Monitor
Set alerts for ROAS drops below thresholds, CPA spikes above targets, daily budget pacing issues, conversion rate anomalies, and impression share declines across your Sravni campaigns.
Query, write, and monitor Sravni through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
Claude ChatGPT Cursor Gemini Any MCP Client
Improvado Agent · Sravni
You
Show top 5 Sravni campaigns by conversions this month
A
Top Converters
| Campaign | Conversions | CPA |
|---|---|---|
| Insurance Lead Gen | 1,847 | ₽412 |
| Credit Card Offers | 1,523 | ₽387 |
| Mortgage Comparison | 1,201 | ₽534 |
| Auto Insurance Q3 | 986 | ₽458 |
| Personal Loans | 874 | ₽491 |
5 campaigns · 7,841 conversions · avg ₽398 CPA
You
Increase daily budget by 25% for top 3 campaigns
A
Alert rules configured
Monitoring 5 campaigns · notify if CPA exceeds ₽450
Destinations
Send Sravni data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
- SOC 2 Type II
- Certified Security
- HIPAA
- Health Data Privacy
- GDPR
- EU Data Protection
- CCPA
- CA Privacy Standard
Compare
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Sravni as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Customer stories
See all customer stories →
“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”
Jeff LeeHead of Social, Media Buy, Influencer & Marketing Data, ASUS
“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”
Marc CerniglioInsights & Automation Manager, Chacka Marketing
Put an AI agent on your Sravni today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.