Integrate Piwik PRO — Privacy-First Analytics

Connect Piwik PRO and let AI agents query web analytics, conversion paths, and custom events alongside ad performance data from 1,000+ privacy-compliant sources.

SOC 2 Type II 1,000+ data sources Any warehouse or BI tool

Improvado Agent

Connected to Piwik PRO

Show me top 5 landing pages by conversion rate for our product demo goal over the last 30 days.

Your demo landing pages averaged 3.2% conversion rate with 12,847 sessions. The /enterprise-trial page leads at 4.8%, followed by /product-overview at 3.9%.

Create a custom segment for visitors who viewed pricing but didn't convert, then set up an alert if this segment grows above 500 daily users.

Segment created with 1,243 current users. Alert configured to notify you when daily threshold exceeds 500 users. I'll monitor this condition and send updates via Slack.

Trusted by data-driven teams

1,000+

Integrations

200+

Piwik PRO Fields

99.9%

SLA Uptime

<5 min

Setup

SOC 2

Type II

Key Takeaways

Connect Piwik PRO to your data stack

Improvado connects to Piwik PRO's API to extract comprehensive web analytics data including page views, sessions, conversions, and custom events. The platform pulls data automatically on your schedule, eliminating manual exports and CSV downloads. All authentication and API rate limiting is handled automatically, ensuring reliable data flow from your Piwik PRO instance to your chosen destination.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Piwik PRO API

15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.

Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.

Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio

AI Agent access via MCP Query, write, and monitor Piwik PRO through Claude, ChatGPT, Cursor, or any MCP client

Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.

OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.

Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.

Integration Details

Unified analytics across all platforms

Piwik PRO data gets normalized through Improvado's Marketing Common Data Model (MCDM), standardizing metrics and dimensions across platforms. This means your Piwik PRO sessions align with Google Analytics users and Facebook ad impressions in the same dataset. You can analyze customer journeys from first touch through conversion, combining web behavior data with advertising spend and email engagement metrics.

Piwik PRO Analytics API v1 · API key · hourly sync · incremental

Schema Overview

Data objects and fields Improvado extracts from Piwik PRO

Object	Fields
Campaign	sessions users pageviews bounce_rate conversions goal_value
Page	pageviews unique_pageviews avg_time_on_page entrances exits bounce_rate
Event	event_count unique_events event_value event_category event_action
Goal	conversions conversion_rate goal_value goal_completions revenue

How it works

From connection to autonomous action in three steps

Connect

Connect your Piwik PRO account via API credentials (Client ID and Client Secret) from your instance settings. The agent authenticates and accesses your analytics workspace with read and configuration permissions.

Ask

Ask questions like 'Which traffic sources have the highest bounce rate?' or 'Show me conversion funnel drop-off points for our checkout flow' or 'What are the top exit pages for mobile visitors?'

Act

The agent creates custom segments, configures goal tracking, sets up conversion funnels, manages custom dimensions, and creates automated alerts for traffic anomalies or goal completion thresholds on your Piwik PRO instance.

Use Cases

What teams ask their AI agent about Piwik PRO

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

See how teams use Improvado →

Improvado Agent Analysis

Compare Piwik PRO conversion paths with paid media performance across Google, Facebook, LinkedIn

Your AI agent analyzes Piwik PRO data and delivers actionable insights — automatically, in seconds.

6 hrs → 20 min

Improvado Agent Cross-channel

Optimize ad spend using Piwik PRO's privacy-compliant conversion data and attribution models

Your AI agent analyzes Piwik PRO data and delivers actionable insights — automatically, in seconds.

Manual → auto

Improvado Agent Reporting

Build executive dashboards combining web analytics with revenue data from CRM and sales tools

Your AI agent analyzes Piwik PRO data and delivers actionable insights — automatically, in seconds.

12 hrs → 1 hr

AI Agent Access

Your agent doesn't just read Piwik PRO — it maps privacy-safe conversions

Read

The agent reads session data, page views, event tracking, goal completions, conversion funnels, traffic sources, user segments, custom dimensions, bounce rates, time on site, and visitor behavior flows from your Piwik PRO analytics instance.

Write

The agent creates and modifies custom segments, configures goal definitions, sets up conversion funnels, manages custom event tracking, creates automated alerts for metric thresholds, and updates custom dimension configurations in your Piwik PRO workspace.

Monitor

The agent monitors goal completion rates, traffic anomalies, conversion funnel performance, segment growth patterns, bounce rate changes, session duration trends, and custom event triggers to alert you when metrics exceed defined thresholds.

AI agents query sessions, conversion funnels, and event tracking directly from Piwik PRO's privacy-first analytics. They answer questions like "Which paid channels drive the highest-value conversion paths?" by correlating Piwik PRO attribution with spend data from Google Ads, LinkedIn, and Facebook. Automate compliance-ready reports by combining web behavior with CRM revenue while respecting user consent preferences.

Claude ChatGPT Cursor Gemini Any MCP Client

Explore MCP →

Improvado Agent · Piwik PRO

You

Show me top 5 landing pages by conversion rate for our product demo goal over the last 30 days.

Landing Page Performance

Page	Sessions	Conv. Rate
/enterprise-trial	3,421	4.8%
/product-overview	4,156	3.9%
/solutions/retail	2,087	3.1%
/demo-request	1,934	2.7%
/features/analytics	1,249	2.4%

12,847 total sessions · 3.2% avg conversion rate · 411 conversions

You

Create a custom segment for visitors who viewed pricing but didn't convert, then set up an alert if this segment grows above 500 daily users.

Segment & Alert Created

1,243 users in segment · 500 user threshold

Destinations

Send Piwik PRO data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.

Snowflake → BigQuery → Redshift → Databricks → Power BI → Tableau → Looker Studio → Google Sheets → Domo → Excel → Qlik → Amazon S3 → Metabase → Grafana → PostgreSQL → Azure SQL →

SOC 2 Type II: Certified Security

HIPAA: Health Data Privacy

GDPR: EU Data Protection

CCPA: CA Privacy Standard

Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Piwik PRO as one of 1,000+ integrated sources.

Feature	Improvado	Supermetrics	Funnel.io	Fivetran
Data fields extracted	200+	~90	~120	~80
Total integrations	1,000+	~150	~500	~300
Cross-channel normalization (CDM)	✓ Built-in	✗ Manual	Basic mapping	✗ Raw only
AI Agent access (MCP)	✓ Read, Write, Monitor	✗	✗	✗
Data warehouse destinations	✓ 16+ warehouses & BI tools	Sheets, Looker, BigQuery	BigQuery, Snowflake, Redshift	✓ Broad warehouse support
Refresh frequency	Every 15 min	Scheduled triggers	Daily / 6hr	Every 15 min (premium)
SOC 2 Type II & HIPAA	✓	✗ SOC 2 only	✓ SOC 2	✓
Best for	Teams that want an AI agent, not a pipeline	Small teams, spreadsheets	Mid-market, data teams	Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

What Piwik PRO data can Improvado extract?

Improvado extracts page views, sessions, users, events, goals, conversions, custom dimensions, and e-commerce data from Piwik PRO. The platform also pulls audience segments, campaign tracking data, and custom reports you've configured in your Piwik PRO instance.

How often does Improvado sync Piwik PRO data?

You can schedule data syncs from every 15 minutes to daily, depending on your needs. Most customers sync Piwik PRO data hourly or daily to balance data freshness with API efficiency.

Does Improvado work with Piwik PRO's privacy features?

Yes, Improvado respects all privacy settings configured in Piwik PRO including consent management and data anonymization. The platform only extracts data that complies with your privacy configuration and GDPR requirements.

Can I combine Piwik PRO data with Google Analytics?

Absolutely. Improvado's MCDM normalizes metrics from both platforms so you can compare sessions, users, and conversions side by side. This is particularly useful for validating data accuracy and understanding traffic attribution differences.

What destinations work with Piwik PRO data?

Improvado loads Piwik PRO data into BigQuery, Snowflake, Redshift, Azure Synapse, and BI tools like Tableau, Power BI, and Looker. You can also send data to custom databases or data lakes via API.

How does Improvado handle Piwik PRO custom events?

All custom events and dimensions from Piwik PRO are automatically detected and extracted. Improvado maps these to standardized fields where possible, while preserving custom naming for platform-specific analysis.

Customer stories

See all customer stories →

“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”

Jeff LeeHead of Social, Media Buy, Influencer & Marketing Data, ASUS

Read story →

“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”

Marc CerniglioInsights & Automation Manager, Chacka Marketing

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Put an AI agent on your Piwik PRO today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.

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