Data sources
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Piwik PRO

Integrate Piwik PRO — Privacy-First Analytics

Extract GDPR-compliant website analytics, user journeys, and conversion funnels from Piwik PRO. Send privacy-focused web data to BigQuery or your preferred BI platform.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Piwik PRO to your data stack

Improvado connects to Piwik PRO's API to extract comprehensive web analytics data including page views, sessions, conversions, and custom events. The platform pulls data automatically on your schedule, eliminating manual exports and CSV downloads. All authentication and API rate limiting is handled automatically, ensuring reliable data flow from your Piwik PRO instance to your chosen destination.

Piwik PRO Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Piwik PRO + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unified analytics across all platforms

Piwik PRO data gets normalized through Improvado's Marketing Common Data Model (MCDM), standardizing metrics and dimensions across platforms. This means your Piwik PRO sessions align with Google Analytics users and Facebook ad impressions in the same dataset. You can analyze customer journeys from first touch through conversion, combining web behavior data with advertising spend and email engagement metrics.

Use Cases

What users ask their Piwik PRO integration

Cross-channel
Compare Piwik PRO conversion paths with paid media performance across Google, Facebook, LinkedIn
6 hrs → 20 min
Budget optimization
Optimize ad spend using Piwik PRO's privacy-compliant conversion data and attribution models
Manual → auto
Executive reporting
Build executive dashboards combining web analytics with revenue data from CRM and sales tools
12 hrs → 1 hr
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Piwik PRO data can Improvado extract?
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Improvado extracts page views, sessions, users, events, goals, conversions, custom dimensions, and e-commerce data from Piwik PRO. The platform also pulls audience segments, campaign tracking data, and custom reports you've configured in your Piwik PRO instance.
How often does Improvado sync Piwik PRO data?
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You can schedule data syncs from every 15 minutes to daily, depending on your needs. Most customers sync Piwik PRO data hourly or daily to balance data freshness with API efficiency.
Does Improvado work with Piwik PRO's privacy features?
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Yes, Improvado respects all privacy settings configured in Piwik PRO including consent management and data anonymization. The platform only extracts data that complies with your privacy configuration and GDPR requirements.
Can I combine Piwik PRO data with Google Analytics?
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Absolutely. Improvado's MCDM normalizes metrics from both platforms so you can compare sessions, users, and conversions side by side. This is particularly useful for validating data accuracy and understanding traffic attribution differences.
What destinations work with Piwik PRO data?
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Improvado loads Piwik PRO data into BigQuery, Snowflake, Redshift, Azure Synapse, and BI tools like Tableau, Power BI, and Looker. You can also send data to custom databases or data lakes via API.
How does Improvado handle Piwik PRO custom events?
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All custom events and dimensions from Piwik PRO are automatically detected and extracted. Improvado maps these to standardized fields where possible, while preserving custom naming for platform-specific analysis.