Amazon Advertising Data Integration — Scale & Optimize
Extract Amazon DSP, Sponsored Products, and brand metrics automatically. Feed campaign performance data into Tableau or your warehouse for unified e-commerce analytics.
Top performer: Brand campaigns at 8.1x ROAS.
Connect Amazon Advertising in minutes
Improvado connects directly to Amazon Advertising APIs to extract campaign performance, keyword metrics, and product advertising data. The integration pulls data automatically on your chosen schedule, eliminating manual report downloads. Our pre-built connector handles API authentication, rate limiting, and data validation. Fresh advertising data flows into your warehouse every hour, day, or week based on your needs.
From connection to autonomous action in three steps
Connect
Authenticate Amazon Advertising via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.
Ask
Your AI agent queries Amazon Advertising performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.
Act
The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.
Extract All Your Marketing Data from Amazon
Amazon Advertising is a self-service advertising platform that helps advertisers find, bid, and optimize ad campaigns across Amazon and on the web. Amazon Advertising now encompasses all Amazon's ad products including Amazon’s DSP, video ads, display ads, stores, Sponsored Products, Sponsored Brands and Amazon’s measurement solutions.
The Amazon Advertising connector is an easy-to-use data automation tool that connects your daily marketing data to another platform in a few simple steps. This tool is a must-have for any business that is trying to get more out of their daily marketing data to improve their marketing ROI.
This connector allows you to get detailed information about daily marketing data from Amazon in a format that is compatible with your CRM or marketing automation software. This ad solutions for Amazon sellers and vendors offer a variety of pay-per-click ad products to help you develop an effective advertising strategy and achieve your business goals.
Use Improvado to improve this experience and set up more powerful cross-channel advertising campaigns.
Unified advertising data across all platforms
Improvado normalizes Amazon Advertising data through our Marketing Common Data Model, creating consistent field names and structures across all your advertising platforms. Campaign data from Amazon DSP, Sponsored Products, and Sponsored Brands maps to the same schema as Google Ads, Facebook, and 500+ other sources. This standardization enables cross-platform analysis without custom data transformations. Compare ROAS, CPC, and conversion metrics across channels in a single dashboard.
What teams ask their AI agent about Amazon Advertising
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Compare Amazon ad performance against Google Ads and Facebook in unified dashboards
Your AI agent analyzes Amazon Advertising data and delivers actionable insights — automatically, in seconds.
Optimize Amazon campaign budgets using cross-channel attribution and ROAS data
Your AI agent analyzes Amazon Advertising data and delivers actionable insights — automatically, in seconds.
Generate executive reports combining Amazon advertising with sales and inventory data
Your AI agent analyzes Amazon Advertising data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read Amazon Advertising — it acts on it
Read
Pull metrics, dimensions, and trends from Amazon Advertising — across every account and campaign. Your AI handles the query.
Write
Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.
Monitor
Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.
Query, write, and monitor Amazon Advertising through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
| Campaign | Spend | ROAS |
|---|---|---|
| Brand — Exact | $4,200 | 8.1x |
| Non-Brand | $12,800 | 4.7x |
| Retargeting — 30d | $3,100 | 4.2x |
| Competitor | $8,400 | 3.1x |
| DSA — Blog | $2,600 | 2.8x |
Send Amazon Advertising data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Amazon Advertising as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
Put an AI agent on your Amazon Advertising today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.