Amazon Advertising Data Integration — Scale & Optimize
Extract Amazon DSP, Sponsored Products, and brand metrics automatically. Feed campaign performance data into Tableau or your warehouse for unified e-commerce analytics.
Top performer: Brand campaigns at 8.1x ROAS.
Key Takeaways Connect Amazon Advertising in minutes
Improvado connects directly to Amazon Advertising APIs to extract campaign performance, keyword metrics, and product advertising data. The integration pulls data automatically on your chosen schedule, eliminating manual report downloads. Our pre-built connector handles API authentication, rate limiting, and data validation. Fresh advertising data flows into your warehouse every hour, day, or week based on your needs.
From connection to autonomous action in three steps
Connect
Authenticate Amazon Advertising via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.
Ask
Your AI agent queries Amazon Advertising performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.
Act
The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.
What teams ask their AI agent about Amazon Advertising
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Compare Amazon ad performance against Google Ads and Facebook in unified dashboards
Your AI agent analyzes Amazon Advertising data and delivers actionable insights — automatically, in seconds.
Optimize Amazon campaign budgets using cross-channel attribution and ROAS data
Your AI agent analyzes Amazon Advertising data and delivers actionable insights — automatically, in seconds.
Generate executive reports combining Amazon advertising with sales and inventory data
Your AI agent analyzes Amazon Advertising data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read Amazon Advertising — it acts on it
Read
Pull metrics, dimensions, and trends from Amazon Advertising — across every account and campaign. Your AI handles the query.
Write
Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.
Monitor
Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.
Query, write, and monitor Amazon Advertising through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
| Campaign | Spend | ROAS |
|---|---|---|
| Brand — Exact | $4,200 | 8.1x |
| Non-Brand | $12,800 | 4.7x |
| Retargeting — 30d | $3,100 | 4.2x |
| Competitor | $8,400 | 3.1x |
| DSA — Blog | $2,600 | 2.8x |
Send Amazon Advertising data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Amazon Advertising as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
Which Amazon Advertising metrics can Improvado extract?
How often does Amazon Advertising data refresh in my warehouse?
Does the integration work with Amazon DSP and Amazon Attribution?
Can I combine Amazon Advertising data with my sales data?
What happens if Amazon changes their API or data structure?
How does Improvado handle Amazon Advertising data for multiple marketplaces?
"Improvado saves about 90 hours per week and allows us to focus on data analysis."
"Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours."
Put an AI agent on your Amazon Advertising today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.