PostgresPlus + Improvado.io
Get campaign conversion rates, performance metrics, and cost data from PostgresPlus. Analyze conversion efficiency across campaigns and identify optimization opportunities in your data warehouse or BI tool.
SOC 2 Type II 1,000+ data sources Any warehouse or BI tool
A
Improvado Agent
Connected to PostgresPlus
What's our ROAS looking like across display campaigns this month?
You're seeing a 3.8x average ROAS across 12 active display campaigns. Top performer is Retargeting - Q1 Promo at 6.2x ROAS with $8,340 spend and $51,708 revenue. However, Brand Awareness - Desktop is underperforming at 1.4x ROAS with $4,220 spend.
Pause that Brand Awareness campaign and reallocate the budget to Retargeting - Q1 Promo
Done. Paused Brand Awareness - Desktop and increased daily budget for Retargeting - Q1 Promo from $280/day to $420/day. Projected monthly impact: +$6,160 revenue at current conversion rates.
Trusted by data-driven teams
1,000+
Integrations
200+
PostgresPlus Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Key Takeaways
What your AI agent gets from PostgresPlus
200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the PostgresPlus API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor PostgresPlus through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
Integration Details
Comprehensive PostgresPlus Performance Data
Improvado pulls detailed metrics from PostgresPlus including conversion rates, total conversions, clicks, impressions, and cost data. We capture campaign performance, audience segments, and conversion funnel metrics with full historical data retention.
How it works
From connection to autonomous action in three steps
1
Connect
Authenticate PostgresPlus in seconds through Improvado's MCP server. Your campaigns, spend, impressions, clicks, conversions, and ROAS data automatically normalize alongside 1000+ other marketing sources in your unified data layer.
2
Ask
Ask the agent in plain English about PostgresPlus performance. Surface campaign-level ROAS, daily spend trends, conversion rates, impression share, click-through rates, cost per conversion, and attribution breakdowns without writing SQL.
3
Act
The agent pauses underperforming campaigns, adjusts bids and budgets, updates ad schedules, reallocates spend across campaigns, and applies audience targeting changes in PostgresPlus. Every write operation is logged with full governance and approval workflows.
AI Agent Access
Your agent doesn't just read PostgresPlus — it acts on it
Read
Pull campaigns, ad groups, spend, impressions, clicks, conversions, ROAS, CTR, CPC, CPM, conversion rate, attribution windows, audience performance, geographic breakdowns, and device-level metrics from PostgresPlus in real-time.
Write
Update campaign budgets and bid strategies, pause or activate campaigns and ad groups, adjust dayparting schedules, modify audience targeting parameters, reallocate spend across campaigns, and apply bulk optimizations to PostgresPlus accounts.
Monitor
Set alerts for ROAS drops below target thresholds, budget pacing anomalies, conversion rate declines, impression share losses, CPA spikes above benchmarks, and campaign performance outliers. Receive notifications with recommended actions.
Query, write, and monitor PostgresPlus through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
Claude ChatGPT Cursor Gemini Any MCP Client
Improvado Agent · PostgresPlus
You
Show top 5 campaigns by conversion rate last 7 days
A
Top Converters
| Campaign | Conversions | CVR |
|---|---|---|
| Search - Brand Terms | 847 | 12.4% |
| Shopping - Best Sellers | 621 | 9.8% |
| Retargeting - Cart Abandoners | 503 | 8.6% |
| Display - Lookalike Audience | 384 | 7.2% |
| Video - Product Demo | 291 | 6.1% |
5 campaigns · 1,468 conversions · avg 8.6% CVR
You
Set up alerts for campaigns that drop below 7% conversion rate
A
Conversion alerts configured
Monitoring 5 campaigns with 7% CVR threshold
Destinations
Send PostgresPlus data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
- SOC 2 Type II
- Certified Security
- HIPAA
- Health Data Privacy
- GDPR
- EU Data Protection
- CCPA
- CA Privacy Standard
Compare
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with PostgresPlus as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Customer stories
See all customer stories →
“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”
Jeff LeeHead of Social, Media Buy, Influencer & Marketing Data, ASUS
“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”
Marc CerniglioInsights & Automation Manager, Chacka Marketing
Put an AI agent on your PostgresPlus today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.