AtData + Improvado: Email Intelligence Automated
Connect TowerData and let AI agents query email validation, demographic enrichment, and audience intelligence for better targeting.
Key Takeaways Connect TowerData to your data warehouse
Improvado integrates with TowerData's API to extract email validation results, demographic enrichment data, and audience intelligence automatically. Pull email deliverability scores, demographic profiles, social media connections, and purchase behavior insights from your TowerData campaigns. The integration handles large-scale data enhancement projects and ongoing email validation processes. Configure automated data refreshes to keep your enriched customer profiles current across all marketing platforms.
Unified customer intelligence across platforms
TowerData enrichment data flows into Improvado's Marketing Common Data Model, standardizing customer intelligence across all your marketing tools. Combine email validation and demographic data with campaign performance from Google Ads, Facebook, email platforms, and CRM systems. Your normalized TowerData insights integrate seamlessly with customer databases, marketing automation platforms, and analytics tools. Build comprehensive customer profiles that enhance targeting, personalization, and attribution analysis across all channels.
Data objects and fields Improvado extracts from AtData (TowerData)
| Object | Fields |
|---|---|
| Email Validation | email validation_status deliverability_score domain_type risk_level |
| Email Intelligence | email demographics interests purchase_behavior social_profiles |
| Lead Enhancement | contact_id append_fields confidence_score last_updated data_source |
| Audience Segment | segment_name segment_size match_rate attributes created_date |
From connection to autonomous action in three steps
Connect
Connect your AtData account via API key from your dashboard. Grant read access to email validation data and append services. Improvado syncs deliverability metrics, validation results, and demographic appends in real-time.
Ask
Ask questions like 'Which email domains have the worst deliverability?' or 'Show me invalid email rates by acquisition source' or 'What percentage of our database needs re-validation?'
Act
The agent suppresses invalid emails from send lists, triggers re-validation workflows for aged contacts, exports cleaned segments to your ESP, and alerts you when list quality drops below thresholds.
What teams ask their AI agent about AtData (TowerData)
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Enhance customer segments with TowerData demographics for better campaign targeting
Your AI agent analyzes AtData (TowerData) data and delivers actionable insights — automatically, in seconds.
Validate email lists before campaigns to improve deliverability across all platforms
Your AI agent analyzes AtData (TowerData) data and delivers actionable insights — automatically, in seconds.
Create enriched customer profiles combining TowerData insights with CRM and campaign data
Your AI agent analyzes AtData (TowerData) data and delivers actionable insights — automatically, in seconds.
Your agent enriches customer profiles with TowerData demographics automatically
Read
The agent reads email validation status, deliverability scores by ISP, spam trap hits, bounce classifications, demographic append data, and email age metrics from AtData's validation and enrichment APIs.
Write
The agent suppresses flagged emails from active lists, initiates bulk re-validation jobs, exports cleaned contact segments, updates CRM records with append data, and applies hygiene rules across your email infrastructure.
Monitor
The agent monitors list decay rates, tracks deliverability trends by domain, watches for sudden spikes in invalid emails, alerts on spam trap detection, and flags lists falling below your quality thresholds.
AI agents query email deliverability scores, demographic profiles, and purchase behavior insights from TowerData. They enhance customer segments with demographic data, validate email lists before campaigns, and answer questions like "Which enriched segments show the highest conversion rates?" across marketing platforms.
| List Name | Valid Rate | Change 30d |
|---|---|---|
| Active Customers | 96.8% | +1.2% |
| Newsletter Subscribers | 93.4% | -0.8% |
| Trial Signups Q1 | 87.9% | -4.3% |
| Webinar Attendees | 91.2% | +0.3% |
| Abandoned Cart 60d | 82.1% | -6.7% |
Send AtData (TowerData) data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with AtData (TowerData) as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
What TowerData services does Improvado support?
How does TowerData data enhance marketing campaigns?
Can I automate email validation workflows?
What demographic data does TowerData provide?
How does TowerData integrate with CRM systems?
What destinations support TowerData enrichment data?
"Improvado saves about 90 hours per week and allows us to focus on data analysis."
"Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours."
Put an AI agent on your AtData (TowerData) today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.