AppsFlyer SKAdNetwork Integration

Integrate AppsFlyer SKAdNetwork — iOS Attribution Fixed

Collect privacy-compliant install data, campaign attribution, and iOS conversion metrics. Route insights to your BI tools for mobile marketing analysis.

A
Improvado Agent
Connected to AppsFlyer SKAdNetwork
What's our AppsFlyer SKAdNetwork performance this month vs last?
This month's blended ROAS is 4.2x, up from 3.8x last month (+10.5%).

Top performer: Brand campaigns at 8.1x ROAS.
Pause any ad groups under 1.5x ROAS
Found 7 ad groups below threshold. Pausing now — estimated savings: $12,400/mo.
1,000+
Integrations
200+
AppsFlyer SKAdNetwork Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Trusted by ASUS Activision SXSW Dentsu Havas GroupM
Key Takeaways

Connect AppsFlyer SKAdNetwork integration

Improvado connects directly to AppsFlyer's SKAdNetwork API to extract iOS attribution data automatically. The platform pulls conversion values, campaign IDs, source app data, and postback metrics without manual intervention. Data refreshes run on your schedule, ensuring your warehouse always contains the latest SKAdNetwork insights. No complex API management or custom scripts required.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the AppsFlyer SKAdNetwork API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor AppsFlyer SKAdNetwork through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works

From connection to autonomous action in three steps

1

Connect

Authenticate AppsFlyer SKAdNetwork via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.

2

Ask

Your AI agent queries AppsFlyer SKAdNetwork performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.

3

Act

The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.

Integration details

Unified iOS attribution across platforms

Improvado transforms SKAdNetwork data using the Marketing Common Data Model, standardizing metrics and dimensions across all your marketing platforms. Campaign names, conversion events, and attribution windows align with data from Facebook, Google Ads, and other channels. This normalization enables true cross-platform iOS attribution analysis. Compare SKAdNetwork performance against other acquisition channels in a single dashboard.

Use Cases

What teams ask their AI agent about AppsFlyer SKAdNetwork

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

A
Improvado Agent Analysis

Compare iOS attribution across Apple Search Ads, Facebook, and Google campaigns

Your AI agent analyzes AppsFlyer SKAdNetwork data and delivers actionable insights — automatically, in seconds.

Manual → auto
A
Improvado Agent Cross-channel

Optimize iOS campaign budgets based on SKAdNetwork conversion values

Your AI agent analyzes AppsFlyer SKAdNetwork data and delivers actionable insights — automatically, in seconds.

6 hrs → 20 min
A
Improvado Agent Reporting

Report iOS attribution performance to executives with unified metrics

Your AI agent analyzes AppsFlyer SKAdNetwork data and delivers actionable insights — automatically, in seconds.

4 hrs → 10 min
AI Agent Access

Your agent doesn't just read AppsFlyer SKAdNetwork — it acts on it

Read

Pull metrics, dimensions, and trends from AppsFlyer SKAdNetwork — across every account and campaign. Your AI handles the query.

Write

Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.

Monitor

Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.

Query, write, and monitor AppsFlyer SKAdNetwork through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado MCP — AppsFlyer SKAdNetwork
> Show top 5 campaigns by performance this month
Campaign Spend ROAS
Brand — Exact $4,200 8.1x
Non-Brand $12,800 4.7x
Retargeting — 30d $3,100 4.2x
Competitor $8,400 3.1x
DSA — Blog $2,600 2.8x
5 campaigns • $31,100 total spend • avg 4.6x ROAS
> Pause all ad groups below 1.5x ROAS
✓ 7 ad groups paused • est. savings $12,400/mo
Destinations

Send AppsFlyer SKAdNetwork data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage.

Snowflake
BigQuery
Redshift
Databricks
Power BI
Tableau
Looker Studio
Google Sheets
Domo
Excel
Q Qlik
S3 Amazon S3
Metabase
Grafana
PostgreSQL
Azure SQL
SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with AppsFlyer SKAdNetwork as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

Improvado extracts conversion values, campaign IDs, source app information, postback timestamps, and conversion events from AppsFlyer's SKAdNetwork reports. The platform also pulls aggregated metrics like install counts and revenue data when available through the API.

Put an AI agent on your AppsFlyer SKAdNetwork today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.