Import Instagram data to your visualization tool

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Import Instagram data to your visualization tool

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Import Instagram data to your visualization tool

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About AdRoll

AdRoll is a retargeting and prospecting platform for advertisers.

Publishes cross-channel ad campaigns to over 500 ad exchanges, including Facebook, Twitter, Instagram, and Google.
Has proprietary real-time bidding algorithm, so you don’t overpay for ad space or placement.
Offers prospecting tool so you can find and market to new audiences who match your current ones.
Allows for automation and high data portability.

The Instagram API Platform can be used to build non-automated, authentic, high-quality apps and services tha help you share your own content with 3rd party apps.

Dimensions

Gender
Ad Group
Size
Age
Ad
Device
Gepgraphy
Campaign

Metrics

Placement
Time
Device
Conversions
Posts
Geography
Actions
Result Rate
Clicks
Views
Likes
Spend
Web
Plays
Video
Cost
Reach
Comments
Revenue
Age
Campaign
Ads
Shares
Reactions
Purchase
Mobile
Cost
Frequency
Gender
Relevance
Impressions

Available Dimensions

Campaign
Campaign
Metrics
  • Clicks
  • Clicks (all)
  • Inline Link Click
  • Link Clicks
  • Link Clicks (click)
  • Link Clicks (view)
  • Outbound Clicks
  • Unique Link Clicks
  • Unique Link Clicks (click)
  • Unique Link Clicks (view)
  • Website Clicks
  • Comments
  • Comments (click)
  • Engagements
  • Completed Checkouts
  • FB actions offsite conversion fb_pixel_add_to_cart (click)
  • FB actions offsite conversion fb_pixel_add_to_cart (view)
  • FB App Events fb_mobile_achievement_unlocked
  • FB App Events fb_mobile_achievement_unlocked (click)
  • FB App Events fb_mobile_achievement_unlocked (view)
  • FB App Events fb_mobile_level_achieved
  • FB App Events fb_mobile_level_achieved (click)
  • FB App Events fb_mobile_level_achieved (view)
  • FB conversion add_to_cart
  • FB conversion checkout
  • FB conversion fb_pixel_add_payment_info
  • FB conversion fb_pixel_add_payment_info (click)
  • FB conversion fb_pixel_add_payment_info (view)
  • FB conversion fb_pixel_add_to_cart
  • FB conversion fb_pixel_add_to_wishlist
  • FB conversion fb_pixel_complete_registration
  • FB conversion fb_pixel_complete_registration (click)
  • FB conversion fb_pixel_complete_registration (view)
  • FB conversion fb_pixel_custom
  • FB conversion fb_pixel_custom (click)
  • FB conversion fb_pixel_initiate_checkout
  • FB conversion fb_pixel_initiate_checkout (click)
  • FB conversion fb_pixel_lead
  • FB conversion fb_pixel_lead (click)
  • FB conversion fb_pixel_lead (view)
  • FB conversion fb_pixel_purchase
  • FB conversion fb_pixel_purchase (click)
  • FB conversion fb_pixel_purchase (view)
  • FB conversion fb_pixel_search
  • FB conversion fb_pixel_view_content
  • FB conversion key_page_view
  • FB conversion lead
  • FB conversion other
  • FB conversion registration
  • FB lead gen (form)
  • FB manual start 14-day trial 
  • FB mobile activate app
  • FB mobile activate app (click)
  • FB mobile activate app (view)
  • FB Mobile app adds to cart
  • FB mobile app install
  • FB mobile app install (click)
  • FB mobile app install (view)
  • FB mobile app ratings
  • FB mobile app ratings (click)
  • FB mobile app ratings (view)
  • FB mobile complete registration
  • FB mobile complete registration (click)
  • FB mobile purchase
  • FB mobile purchase (click)
  • FB mobile purchase value
  • FB mobile purchase (view)
  • FB mobile tutorial completion
  • FB Offsite Conversion
  • FB Offsite Conversion (click)
  • FB Offsite Conversion (view)
  • FB unique mobile purchase
  • FB unique mobile purchase (click)
  • FB unique mobile purchase (view)
  • FB Unique Offsite Conversion
  • FB Unique Offsite Conversion Checkout
  • FB Unique Offsite Conversion (click)
  • FB Unique Offsite Conversion Lead
  • FB Unique Offsite Conversion (view)
  • Post Reactions
  • FB Follows
  • FB Follows (click)
  • FB Impressions
  • FB mobile app content views
  • FB Unique Impressions
  • FB Likes
  • FB Likes (click)
  • FB Likes (view)
  • FB Page Likes
  • FB Post Reactions
  • FB Reach
  • AW_RepeatPurchase conversion value
  • FB conversion value add_to_cart
  • FB conversion value add_to_cart (click)
  • FB conversion value add_to_cart (view)
  • FB conversion value checkout
  • FB conversion value checkout (click)
  • FB conversion value checkout (view)
  • FB conversion value fb_pixel_add_payment_info
  • FB conversion value fb_pixel_add_payment_info (click)
  • FB conversion value fb_pixel_add_payment_info (view)
  • FB conversion value fb_pixel_add_to_cart
  • FB conversion value fb_pixel_add_to_cart (click)
  • FB conversion value fb_pixel_add_to_cart (view)
  • FB conversion value fb_pixel_add_to_wishlist
  • FB conversion value fb_pixel_add_to_wishlist (click)
  • FB conversion value fb_pixel_add_to_wishlist (view)
  • FB conversion value fb_pixel_complete_registration
  • FB conversion value fb_pixel_complete_registration (click)
  • FB conversion value fb_pixel_complete_registration (view)
  • FB conversion value fb_pixel_custom
  • FB conversion value fb_pixel_custom (click)
  • FB conversion value fb_pixel_custom (view)
  • FB conversion value fb_pixel_initiate_checkout
  • FB conversion value fb_pixel_initiate_checkout (click)
  • FB conversion value fb_pixel_initiate_checkout (view)
  • FB conversion value fb_pixel_lead
  • FB conversion value fb_pixel_lead (click)
  • FB conversion value fb_pixel_lead (view)
  • FB conversion value fb_pixel_purchase
  • FB conversion value fb_pixel_purchase (click)
  • FB conversion value fb_pixel_purchase (view)
  • FB conversion value fb_pixel_search
  • FB conversion value fb_pixel_search (click)
  • FB conversion value fb_pixel_search (view)
  • FB conversion value fb_pixel_view_content
  • FB conversion value fb_pixel_view_content (click)
  • FB conversion value fb_pixel_view_content (view)
  • FB conversion value key_page_view
  • FB conversion value key_page_view (click)
  • FB conversion value key_page_view (view)
  • FB conversion value lead
  • FB conversion value lead (click)
  • FB conversion value lead (view)
  • FB conversion value other
  • FB conversion value other (click)
  • FB conversion value other (view)
  • FB conversion value registration
  • FB conversion value registration (click)
  • FB conversion value registration (view)
  • FB mobile add_payment_info
  • FB mobile add_payment_info (click)
  • FB mobile add_payment_info (view)
  • FB mobile app fb_mobile_achievement_unlocked
  • FB mobile app fb_mobile_achievement_unlocked(click)
  • FB mobile app fb_mobile_achievement_unlocked(view)
  • FB mobile purchase value (click)
  • FB mobile purchase value (view)
  • FB offsite conversion value
  • FB offsite conversion value(click)
  • FB offsite conversion value(view)
  • FB unique mobile add_payment_info
  • FB unique mobile add_payment_info (click)
  • FB unique mobile add_payment_info (view)
  • FB Shares
  • FB Shares (click)
  • FB Shares (view)
  • FB mobile app сredits spent
  • FB Spend
  • FB Unique Video Views
  • FB Unique Video Views (click)
  • FB Unique Video Views (view)
  • FB video_10_sec
  • FB video_15_sec
  • FB video_30_sec
  • FB video_p100_watched_actions
  • FB video_p25_watched_actions
  • FB video_p50_watched_actions
  • FB video_p75_watched_actions
  • FB Video Plays
  • FB Video Plays (click)
  • FB Video Plays (view)
  • FB Video Views
  • FB Video Views (click)
  • FB Video Views (view)
Ads
Ads
Metrics
  • Cost
  • Imps
  • Revenue
  • Clicks
  • Conv
  • Purchase
  • Video views
  • Video plays
  • Relevance Score
  • Total Actions
  • Link Clicks
  • cost_per_10_sec_video_view
  • video_avg_percent_watched_actions
  • video_avg_time_watched_actions
  • video_30_sec_watched_actions
  • video_10_sec_watched_actions
  • video_p100_watched_actions
  • video_p95_watched_actions
  • video_p75_watched_actions
  • video_p50_watched_actions
  • video_p25_watched_actions
  • Frequency
  • Reach
  • Likes
  • Post Comments
  • Post Shares
  • Revenue Click Through(Post Click)
  • Revenue View Through(Post View)
  • Mobile Click Through(Post Click)
  • Mobile View Through(Post View)
  • inline_post_engagement
  • Post reactions
  • Complete registration
  • Outbound clicks
  • Website Adds of Payment info
  • Website adds to Cart
  • Website Adds to Wishlist
  • Website Checkouts Initiated
  • Website Leads
  • Website Searches
  • Website Content Views
  • Website Adds of Payment info Value
  • Website adds to Cart Value
  • Website Adds to Wishlist Value
  • Website Checkouts Initiated Value
  • Website Leads Value
  • Website Searches Value
  • Website Content Views Value
  • Complete registration Value
  • Purchase Value
  • Conv Value
  • All Clicks
  • Page Likes
  • Leads (form)
Adsets
Adsets
Metrics
  • Cost
  • Imps
  • Revenue
  • Clicks
  • Conv
  • Purchase
  • Video views
  • Video plays
  • Relevance Score
  • Total Actions
  • Link Clicks
  • cost_per_10_sec_video_view
  • video_avg_percent_watched_actions
  • video_avg_time_watched_actions
  • video_30_sec_watched_actions
  • video_10_sec_watched_actions
  • video_p100_watched_actions
  • video_p95_watched_actions
  • video_p75_watched_actions
  • video_p50_watched_actions
  • video_p25_watched_actions
  • Frequency
  • Reach
  • Post Comments
  • Post Shares
  • inline_post_engagement
  • Post reactions
  • Website Leads
  • Conv Value
  • Page Likes
  • Leads (form)
Geo
Geo
Metrics
  • Cost
  • Imps
  • Clicks
Ads placements
Ads placements
Metrics
  • Cost
  • Imps
  • Clicks
  • Conv
  • Purchase
  • Video views
  • Video plays
  • Total Actions
  • Link Clicks
  • video_p100_watched_actions
  • video_p95_watched_actions
  • video_p75_watched_actions
  • video_p50_watched_actions
  • video_p25_watched_actions
  • Frequency
  • Reach
  • Likes
  • Post Comments
  • Post Shares
  • inline_post_engagement
  • Post reactions
  • Complete registration
  • Outbound clicks
  • Website Adds of Payment info
  • Website adds to Cart
  • Website Adds to Wishlist
  • Website Checkouts Initiated
  • Website Leads
  • Website Searches
  • Website Content Views
  • Website Adds of Payment info Value
  • Website adds to Cart Value
  • Website Adds to Wishlist Value
  • Website Checkouts Initiated Value
  • Website Leads Value
  • Website Searches Value
  • Website Content Views Value
  • Complete registration Value
  • Purchase Value
  • Conv Value
Adsets placements
Adsets placements
Metrics
  • Cost
  • Imps
  • Clicks
  • Conv
  • Purchase
  • Video views
  • Video plays
  • Total Actions
  • Link Clicks
  • video_p100_watched_actions
  • video_p95_watched_actions
  • video_p75_watched_actions
  • video_p50_watched_actions
  • video_p25_watched_actions
  • Frequency
  • Reach
  • Likes
  • Post Comments
  • Post Shares
  • inline_post_engagement
  • Post reactions
  • Complete registration
  • Outbound clicks
  • Website Adds of Payment info
  • Website adds to Cart
  • Website Adds to Wishlist
  • Website Checkouts Initiated
  • Website Leads
  • Website Searches
  • Website Content Views
  • Website Adds of Payment info Value
  • Website adds to Cart Value
  • Website Adds to Wishlist Value
  • Website Checkouts Initiated Value
  • Website Leads Value
  • Website Searches Value
  • Website Content Views Value
  • Complete registration Value
  • Purchase Value
  • Conv Value
Adsets dimensions
Adsets dimensions
Metrics
  • Cost
  • Imps
  • Revenue
  • Clicks
  • Conv
  • Purchase
  • Video views
  • Video plays
  • Relevance Score
  • Total Actions
  • Link Clicks
  • cost_per_10_sec_video_view
  • video_avg_percent_watched_actions
  • video_avg_time_watched_actions
  • video_30_sec_watched_actions
  • video_10_sec_watched_actions
  • video_p100_watched_actions
  • video_p95_watched_actions
  • video_p75_watched_actions
  • video_p50_watched_actions
  • video_p25_watched_actions
  • Frequency
  • Reach
  • Post Comments
  • Post Shares
  • inline_post_engagement
  • Post reactions
  • Website Leads
  • Conv Value
  • Page Likes
  • Leads (form)
  • Buying Type
  • Objective
  • StartTime
  • StopTime
  • Daily Budget
  • LifeTime Budget
  • SpendCap
Ad preview
Ad preview
Metrics
  • Ad Preview URL
Device
Device
Metrics
  • Cost
  • Imps
  • Revenue
  • Clicks
  • Conv
  • Purchase
  • Conv Value
Campaign by Device
Campaign by Device
Metrics
  • Cost
  • Imps
  • Revenue
  • Conv
  • Purchase
  • Reach
  • Conv Value
  • Link Clicks
Country
Country
Metrics
  • Cost
  • Imps
  • Revenue
  • Clicks
  • Conv
  • Purchase
  • Conv Value
Age and Gender
Age and Gender
Metrics
  • Cost
  • Imps
  • Revenue
  • Clicks
  • Conv
  • Purchase
  • Conv Value
Age
Age
Metrics
  • Cost
  • Imps
  • Revenue
  • Clicks
  • Conv
  • Purchase
  • Conv Value
Gender
Gender
Metrics
  • Cost
  • Imps
  • Revenue
  • Clicks
  • Conv
  • Purchase
  • Conv Value

Connect Adwords in minutes

Connecting Google Analytics to Improvado is simple and straightforward:

  1. Step 1

  2. Step 2

  3. Step 3

  4. Step 4

  5. Step 5

That’s it! Google Analytics is now connected and your data will flow into your visualization tool!

Metrics

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Brandon T.
Head of Product at PenPath

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. This has saved us an incredible amount of time and money.

View full review
Brandon T.
Head of Product at PenPath

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. In addition to what the tool already brings in, you can also work with their team to bring in additional or custom connections, as well as any specific dimensions and measures you might need.

Improvado is the most customizable marketing ETL you can use. I highly suggest this for companies/organizations that rely on both standard data sources/metrics as well as custom connections.

With Improvado, we are able to provide marketing analytics as a service at scale. We have reduced our need for in-house developers and can rely solely on Improvado to feed us our clients' data. This has saved us an incredible amount of time and money.

Read the case study
Terry W.
Founder of Sum Digital

The platform makes it easy to set up reporting from multiple sources just the way you want it, do you don't have to worry about it and you can get on with all the other work you have to do!

View full review
Terry W.
Founder of Sum Digital

The platform makes it easy to set up reporting from multiple sources just the way you want it, do you don't have to worry about it and you can get on with all the other work you have to do!

We're bringing all our advertisers' ad data together in a single view, for easier reporting, making it faster to spot trends and optimize on the data.

Read the case study
Lee B.

I like the flexibility of their team/ customization. We're using Improvado for omnichannel campaigns, we needed data in one place at costs that made sense. It works for those data visualization needs.

View full review
Lee B.

I like the flexibility of their team/ customization. We're using Improvado for omnichannel campaigns, we needed data in one place at costs that made sense. It works for those data visualization needs.

Read the case study
Philipp D
Display & Native Director

Through Improvado, we have an option to integrate many sources via API and we can add not yet connected partners via gsheets as a workaround if a source is not yet integrated.

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Philipp D
Display & Native Director

Through Improvado, we have an option to integrate many sources via API and we can add not yet connected partners via gsheets as a workaround if a source is not yet integrated.

We also have an option to filter and indivualize on several levels and share indivualized dashboards with any of our clients. Improvado also has a great customer support esp. our AM Valerie and guys from Improvado support chat (Skype) naming Artem as first.

Improvado also helps us on getting rid of manual processes and sheets and pulling strings together in one centralized bi tool. Improvado also has a great visualization and highly customizable tables and it also share indivualized dashboards with any of our clients.

Read the case study
Austin W
Google, Bing, & Facebook Advertising Expert

I liked how fast they finished projects and how well they communicated the status of those projects. Many problems were solved using Improvado.

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Austin W
Google, Bing, & Facebook Advertising Expert

I liked how fast they finished projects and how well they communicated the status of those projects.

Many problems were solved using Improvado.

We were able to feed many data sources into Google Data Studio and build fancy reports.

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Alex C
CEO at PenPath

Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.

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Alex C
CEO at PenPath

Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.

They really have been a major part of our success and the people there are great to work with.

Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.

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Cameron S
Digital Media Manager

The numerous API connections the tool offers makes it quick and easy to import data from multiple publishers at once, while still staying completely accurate.

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Cameron S
Digital Media Manager

The numerous API connections the tool offers makes it quick and easy to import data from multiple publishers at once, while still staying completely accurate.

The fact that we can generate a live link to share with the client is extremely useful as well; it's a resource that they can refer back to at any time, adjusting the date range as they please. It is a huge time-saver and presents the data very eloquently and professionally.

Improvado drastically reduces the man hours spent on reporting. The live link also helps answer clients' questions before they arise. Go for it!

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Marc C
Reporting Manager

Improvado has the ability to easily access data from multiple data sources and lay the data our quickly and easily for both internal teams and clients.

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Marc C
Reporting Manager

Improvado has the ability to easily access data from multiple data sources and lay the data our quickly and easily for both internal teams and clients. If you are struggling with data integrity and your spending unnecessary hours manually putting together reports, you are doing yourself and your company and clients a disservice. Improvado can solve both these problems so you can be a better strategic partner for your clients.

Read the case study
Ardalan S
Vice President, Data & Technology at Allied Global Marketing

I like improvado's ability to aggregate data and manipulate as needed. Using the SQL integration was one of my favorites as we can integrate the data into other client reporting platforms such as Data Studio.

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Ardalan S
Vice President, Data & Technology at Allied Global Marketing

I like improvado's ability to aggregate data and manipulate as needed. Using the SQL integration was one of my favorites as we can integrate the data into other client reporting platforms such as Data Studio.  

We were solving reporting efficiencies in the company, and we've found great benefits with improvado in doing exactly that. It also speed up server times.

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Anonymous

What I like the most about Improvado is to be able to grab information from diferent sources, such as Gsheets or directly from the different platforms. I like how easy it is to create dashboard and download the reports.

View full review
Anonymous

What I like the most about Improvado is to be able to grab information from diferent sources, such as Gsheets or directly from the different platforms. I like how easy it is to create dashboard and download the reports.

Improvado has changed completely our reporting experience in the company, it has automatized most of the manual work we were doing for reporting and that saved us time. Also, it's now easier with Improvado to find all the data and reports in one place.

Make sure to create the dashboard and the visual analysis the way you need and with the information you need, there are several possibilities with Improvado.

Read the case study

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