How to Connect Instagram Ads to MS Excel

Optimize Instagram Ads analytics with MS Excel

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What is Instagram Ads?

Instagram Ads is a powerful advertising platform that allows businesses to reach a vast audience through visually engaging content. Enterprise companies benefit from using Instagram Ads for brand awareness, lead generation, and increasing sales. With highly customizable targeting options, Instagram Ads allows businesses to reach their ideal audience based on demographics, interests, and behaviors, ensuring maximum impact for their marketing campaigns.

What is MS Excel?

MS Excel is a widely-used spreadsheet application that enables organizations to analyze, organize, and visualize data effectively. Enterprise companies benefit from using MS Excel for its powerful data manipulation and analysis features, such as formulas, charts, and pivot tables. With its user-friendly interface and compatibility with other Microsoft Office applications, MS Excel is a go-to tool for managing and analyzing large volumes of data, making data-driven decisions, and streamlining business processes.

How to connect Instagram Ads to MS Excel?

Linking Instagram Ads with Microsoft Excel simplifies your data management by removing tedious manual tasks. Follow these steps to achieve a seamless connection:

  • Establish API credentials and grant necessary data access
  • Define rules for data mapping and conversion
  • Automate data updates on a set schedule
  • Track data accuracy and monitor key performance indicators
  • Build tailored dashboards and detailed reports

By combining these tools, you gain instant analytics, minimize manual labor, and consolidate insights for a comprehensive overview across both platforms.

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How does Improvado connect Instagram Ads to MS Excel?

Improvado offers a seamless, no-code bridge between Instagram Ads and MS Excel, removing all the technical hurdles. Here’s how Improvado stands out:

  • Ready-to-use connectors with instant data alignment
  • Continuous, real-time syncing and performance tracking
  • Embedded transformation tools and data validation routines
  • Robust security measures and full compliance for enterprises
  • Around-the-clock support and upkeep

Bypass custom coding entirely, cut your integration timeline from several weeks down to just days, and enjoy a dependable, uninterrupted data pipeline.

What are the benefits of connecting Instagram Ads and MS Excel?

Integrating Instagram Ads with Microsoft Excel unlocks remarkable efficiency and insight advantages. Key improvements include:

  • Analyzing campaign results up to five times more rapidly
  • Accelerating social data queries by 1.5 to 5 times
  • Slashing repetitive social analytics duties by 60%
  • Cutting down social media reporting time by three-quarters
  • Boosting the speed of campaign performance reviews fivefold

Organizations typically recoup their investment within 2 to 3 months, benefiting from a 90% drop in IT support requests and a two to threefold surge in analytical output.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

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