Connect CallRail to MS Excel for Insightful Visualizations

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What is CallRail?

CallRail is a powerful call tracking and analytics software that allows enterprise companies to gain valuable insights into their marketing campaigns, customer behavior, and sales performance. By tracking and analyzing data from phone calls, text messages, and form submissions, CallRail helps businesses optimize their marketing strategies, improve customer service, and increase revenue. With its robust reporting features and easy-to-use interface, CallRail is an essential tool for any enterprise looking to make data-driven decisions.

What is MS Excel?

MS Excel is a widely-used spreadsheet program that helps enterprise companies manage, analyze, and visualize data. With its advanced calculation capabilities and powerful data visualization tools, MS Excel enables businesses to make informed decisions based on real-time insights. In addition to its core functionality, MS Excel offers extensive integration capabilities, allowing users to connect with various data sources and third-party tools. As a result, MS Excel is a versatile and indispensable tool for any enterprise that values data-driven decision-making.

Connecting CallRail to MS Excel

Connecting CallRail to MS Excel can be done in several ways:

  • Export data directly from CallRail as a CSV file and then import the file into MS Excel for analysis and visualization. This method is easy to execute but may not be ideal for large datasets or frequent updates.
  • Use CallRail's API to pull data directly into MS Excel. This method requires some technical knowledge and may involve writing custom scripts or using third-party tools to facilitate the connection.
  • Utilize a cloud-based data connector for MS Excel CallRail, like Zapier or Integromat, to automate the process of syncing data between the two platforms. These tools require little to no coding skills and can be set up relatively quickly.
  • Implement a more advanced solution like Improvado, which not only connects CallRail to MS Excel but also provides a complete data pipeline, including data extraction, transformation, normalization, and visualization. This method simplifies the process of integrating CallRail with MS Excel and enables you to extract and load data from multiple sources into a single platform.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
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Senior Media Analyst
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Connecting CallRail to MS Excel with Improvado

Choosing Improvado to connect CallRail to MS Excel offers several advantages over other methods. Improvado is a scalable, customizable platform designed specifically for enterprise-level companies. It can process large volumes of data and seamlessly integrate with other marketing and analytics tools, making it the ideal solution for centralizing marketing and sales data.

Improvado's advanced data connector for MS Excel CallRail allows you to automatically extract metrics and dimensions from CallRail, eliminating the need for manual data manipulation and reducing the risk of errors. The platform's dedicated customer support team is also available to assist with any issues that arise during the integration process, ensuring a smooth and efficient experience.

Summary of connection CallRail to MS Excel

In summary, connecting CallRail and MS Excel is a crucial step for enterprises that want to optimize their marketing strategies, improve customer service, and make data-driven decisions. With Improvado, you can easily integrate CallRail with MS Excel and enjoy benefits such as scalability, customization, high-quality customer support, and the ability to process large volumes of data from multiple sources. If you're ready to take your marketing analytics to the next level, book a call with an Improvado expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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