How to Connect CallRail to Looker Studio

Integrate CallRail with Looker Studio effortlessly

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What is CallRail?

CallRail is a powerful call tracking and analytics platform used by large enterprises to gain valuable insights into their marketing efforts. By tracking phone calls, texts, and forms, CallRail enables companies to measure the performance of their campaigns, optimize marketing strategies, and improve their return on investment. It provides essential data, such as call volume, duration, and source, which can be used to drive better decision-making and increase revenue.

What is Looker Studio?

Looker Data Studio is a modern business intelligence (BI) and data visualization platform designed for enterprise companies. It provides a complete suite of tools for exploring, analyzing, and visualizing large volumes of data from a wide variety of sources. With Looker Data Studio, organizations can create custom and interactive dashboards, reports, and visualizations to better understand their data and make informed decisions. Its powerful data modeling capabilities enable users to generate insights that would be difficult to uncover using traditional BI tools.

How to connect CallRail to Looker Studio?

Linking CallRail with Looker Studio simplifies your data management by removing tedious manual tasks. Follow these steps to achieve a seamless connection:

  • Establish secure API credentials and grant necessary access rights
  • Define how data should be mapped and transformed between systems
  • Automate regular syncing of information on a preset schedule
  • Track data accuracy along with key performance indicators
  • Build tailored dashboards and detailed reports

By merging these tools, you unlock instant analytics capabilities, cut down on repetitive work, and gain a cohesive view of your data across multiple channels.

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How does Improvado connect CallRail to Looker Studio?

Improvado takes the headache out of linking CallRail with Looker Studio by offering a fully no-code platform that tackles every technical detail for you. Here’s what you get with Improvado:

  • Ready-to-use connectors that automatically align your metrics
  • Continuous, real-time syncing and proactive system health checks
  • Integrated data cleaning, reshaping, and validation tools
  • Robust security measures and full compliance for enterprise needs
  • Around-the-clock support and upkeep

Forget custom coding or lengthy projects—Improvado slashes your integration timeframe from weeks to just days, all while guaranteeing a steady, dependable stream of data.

What are the benefits of connecting CallRail and Looker Studio?

Integrating CallRail with Looker Studio delivers powerful business benefits and sharpens your competitive edge. Highlights include:

  • Nearly complete eradication of data inconsistencies, reaching 99% accuracy
  • A 75% decrease in time spent on manual report generation
  • Insight generation accelerated by five times through consolidated data sources

Companies experience measurable results in just 2 to 3 months, driven by streamlined workflows and significantly expedited attribution analysis.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

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