How to Connect Google My Business to Looker Studio

Unify Google My Business and Looker Studio data sources

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What is Google My Business ?

Google My Business is a powerful marketing and analytics tool that allows enterprise companies to manage their online presence across Google Search and Google Maps. By utilizing this platform, businesses can gain valuable insights, engage with customers, and drive growth through increased visibility and customer engagement.

What is Looker Studio?

Looker Data Studio is a modern data analytics platform designed for large enterprises. It offers robust data exploration and visualization capabilities, enabling organizations to make data-driven decisions quickly and efficiently. With Looker Data Studio, businesses can easily create custom reports and dashboards, monitor key performance indicators, and gain valuable insights to drive growth and improve overall performance.

How to connect Google My Business to Looker Studio?

Linking Google My Business with Looker Studio simplifies your data management and removes the need for manual handling. To connect these tools seamlessly, follow these steps:

  • Establish API credentials and grant necessary data permissions
  • Define how data should be mapped and transformed
  • Arrange regular automatic data refreshes
  • Track data accuracy and evaluate performance indicators
  • Build tailored dashboards and detailed reports

By combining these platforms, you gain instant access to analytics, cut down on repetitive tasks, and achieve a cohesive view of your data across systems.

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How does Improvado connect Google My Business to Looker Studio?

Improvado streamlines the process of linking Google My Business to Looker Studio through a fully no-code approach, removing every technical hurdle. Here’s how Improvado can help your team:

  • Ready-to-use connectors that automatically align and map your data
  • Continuous, real-time synchronization paired with active monitoring
  • Integrated tools for transforming data and verifying its accuracy
  • Robust, enterprise-level security measures and compliance standards
  • Around-the-clock support and upkeep

With our solution, there’s no need for custom coding—what once took weeks now happens in days, and you gain dependable, uninterrupted data flow throughout.

What are the benefits of connecting Google My Business and Looker Studio?

Combining Google My Business with Looker Studio transforms the way organizations handle their data, offering powerful improvements and tangible results. Some of the standout advantages are:

  • Virtually eliminates inconsistencies in data—up to 99% accuracy
  • Cuts down on manual report preparation by about three-quarters
  • Speeds up data insights by five times, thanks to consolidated information

Businesses often begin seeing a return on investment in as little as two to three months, enjoying a 90% drop in IT support requests and boosting analytical output by two to three times.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

Do more with
Google Business Profile (Google My Business)

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Google Looker Studio

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