Connect Adobe Commerce (ex. Magento) to Looker Studio for Real-Time Data Flow

Accelerate marketing data ops: reduce time to insights with Improvado.

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What is Adobe Commerce (ex. Magento)?

Adobe Commerce (ex. Magento) is a powerful e-commerce platform that allows large enterprises to build and manage their online stores. With its extensive range of features and customization options, it enables businesses to scale and adapt to the constantly changing online market. Some of the key benefits of using Adobe Commerce (ex. Magento) for enterprise companies include its flexibility, robustness, and ability to handle high volumes of products and customers, as well as its vast ecosystem of extensions and integrations.

What is Looker Studio?

Looker Data Studio is a modern, cloud-based business intelligence (BI) platform that helps enterprise companies transform raw data into actionable insights. With its powerful data visualization and exploration capabilities, users can create custom dashboards, perform complex analysis, and uncover hidden patterns in their data. Looker Data Studio empowers organizations to make data-driven decisions, improve operational efficiency, and drive business growth.

Connecting Adobe Commerce (ex. Magento) to Looker Studio

There are several ways to connect Adobe Commerce (ex. Magento) to Looker Data Studio:

  • Use a pre-built data connector, available from the Looker Marketplace, which simplifies data extraction and loading from Adobe Commerce (ex. Magento) to Looker Data Studio.
  • Develop a custom integration using Adobe Commerce (ex. Magento) APIs and Looker Data Studio REST APIs. This approach requires in-depth knowledge of both platforms and may be time-consuming.
  • Utilize a third-party ETL (Extract, Transform, Load) tool to streamline the data extraction process and automate data transformation before loading it into Looker Data Studio.
  • Consider using Improvado, a comprehensive marketing analytics platform that offers a complete data pipeline solution, from data extraction and transformation to data visualization. Improvado helps you easily connect Adobe Commerce (ex. Magento) to Looker Data Studio, saving time and resources compared to other options.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Adobe Commerce (ex. Magento) to Looker Studio with Improvado

Improvado is the best solution for connecting Adobe Commerce (ex. Magento) to Looker Data Studio for several reasons:

  • Improvado offers a pre-built connector that simplifies data extraction and loading from Adobe Commerce (ex. Magento) to Looker Data Studio, requiring minimal setup and configuration.
  • It automatically normalizes and transforms data into a consistent format, making it easier to analyze and visualize in Looker Data Studio.
  • Improvado provides a wide range of metrics and dimensions that can be extracted from Adobe Commerce (ex. Magento), including sales, orders, products, and customer data.
  • The platform is designed to handle large volumes of data, ensuring seamless performance for enterprise companies.
  • Improvado offers exceptional customer support to help users with any issues or questions related to connecting Adobe Commerce (ex. Magento) to Looker Data Studio.

Summary of connection Adobe Commerce (ex. Magento) to Looker Studio

In summary, connecting Adobe Commerce (ex. Magento) to Looker Data Studio can be achieved using various methods, but Improvado stands out as the most efficient and comprehensive solution. By leveraging Improvado, enterprise companies can benefit from its scalability, customization options, high-quality customer support, ability to process large volumes of data, and centralized marketing and sales data. To learn more about how Improvado can help you connect Adobe Commerce (ex. Magento) to Looker Data Studio, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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