How to Connect HubSpot to Looker Studio

Power HubSpot insights with Looker Studio

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What is HubSpot?

HubSpot is a leading inbound marketing, sales, and customer service platform that helps large enterprises grow their businesses. It offers a suite of tools for managing marketing campaigns, generating leads, tracking customer interactions, and analyzing data. By using HubSpot, enterprise companies can streamline their marketing efforts, improve lead nurturing, and ultimately increase their revenue.

What is Looker Studio?

Looker Data Studio is a powerful business intelligence (BI) and data visualization platform that enables enterprises to explore, analyze, and share data-driven insights. With its intuitive interface, users can easily build custom dashboards, create interactive reports, and collaborate with team members on data-driven projects. Looker Data Studio helps enterprise companies make more informed decisions, optimize business processes, and uncover hidden opportunities by leveraging their data.

How to connect HubSpot to Looker Studio?

Linking HubSpot with Looker Studio simplifies your data management by removing the need for manual handling. Follow these steps to connect the two platforms smoothly:

  • Establish API credentials and grant necessary data permissions
  • Define how data should be mapped and transformed between systems
  • Arrange regular automated updates to keep data current
  • Track data accuracy and evaluate key performance indicators
  • Build tailored dashboards and generate insightful reports

By combining these tools, you gain immediate access to up-to-date analytics, minimize repetitive tasks, and achieve consolidated visibility across your data sources.

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How does Improvado connect HubSpot to Looker Studio?

Improvado takes the headache out of connecting HubSpot to Looker Studio by offering a no-code platform that tackles every technical detail for you. Here’s what you get with Improvado:

  • Ready-to-use connectors that automatically align your data fields
  • Continuous data updates, with instant monitoring of all flows
  • Integrated tools for data cleansing, transformation, and validation
  • Robust security measures and full compliance for enterprise use
  • Around-the-clock support and upkeep

With Improvado, you can skip custom coding, slash your integration timeline from weeks down to days, and trust that your data moves smoothly and accurately.

What are the benefits of connecting HubSpot and Looker Studio?

Connecting HubSpot to Looker Studio brings notable improvements in workflow and results. Key advantages are:

Most organizations begin to see a return on their investment in just two to three months, thanks to a 90% drop in IT support requests and a substantial boost in analysis efficiency.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

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