Connect Bing Webmaster Tools to Looker Studio to Eliminate Human Error

Accelerate marketing data ops: reduce time to insights with Improvado.

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What is Bing Webmaster Tools?

Bing Webmaster Tools is a valuable resource for large enterprise companies to monitor and maintain their website's presence on Bing search engine. It provides insights into website performance, indexing status, and search traffic data, allowing marketers to make data-driven decisions and improve their online visibility. By using Bing Webmaster Tools, businesses can optimize their website for better search rankings and drive more relevant organic traffic to their digital properties.

What is Looker Studio?

Looker Data Studio is a powerful BI and data visualization tool designed for large enterprises. It enables users to create interactive dashboards and reports, providing actionable insights for data-driven decision-making. With Looker Data Studio, marketing and analytics teams can explore vast amounts of data, create custom visualizations, and share insights with stakeholders across the organization. Its flexible and scalable platform empowers businesses to make smarter decisions and drive better results.

Connecting Bing Webmaster Tools to Looker Studio

Connecting Bing Webmaster Tools to Looker Data Studio can be accomplished through the following steps:

  • Export data from Bing Webmaster Tools in a CSV or TSV format.
  • Import the exported data into a database or cloud storage solution, such as Google BigQuery, Amazon S3, or Snowflake.
  • Create a connection between Looker Data Studio and the database or cloud storage where the Bing Webmaster Tools data is stored.
  • Set up data models in Looker Data Studio to define how the data should be structured and displayed.
  • Create custom dashboards and visualizations in Looker Data Studio to analyze and explore the Bing Webmaster Tools data.
  • Automate the data extraction, transformation, and loading (ETL) process using a third-party tool or custom scripts.
  • Use Improvado as a more efficient and scalable solution to extract and load Bing Webmaster Tools data into Looker Data Studio.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Bing Webmaster Tools to Looker Studio with Improvado

Improvado is the best solution for connecting Bing Webmaster Tools to Looker Data Studio, as it simplifies and automates the entire data pipeline process. With Improvado, you can:

  • Eliminate the need for manual data extraction and transformation, saving time and reducing errors.
  • Effortlessly connect multiple data sources and visualize them in Looker Data Studio.
  • Access a comprehensive data dictionary with all available metrics and dimensions from Bing Webmaster Tools.
  • Customize data connectors to meet your specific needs and requirements.
  • Scale your data pipeline as your business grows, without worrying about performance issues or data limitations.
  • Receive unparalleled customer support to ensure a seamless integration process.

Summary of connection Bing Webmaster Tools to Looker Studio

In summary, connecting Bing Webmaster Tools to Looker Data Studio is an essential step for large enterprises seeking to gain valuable insights from their search engine data. Using Improvado as your data connector simplifies this process while providing numerous benefits, such as scalability, customization, high-quality customer support, and the ability to process large volumes of data. Moreover, by centralizing your marketing and sales data through Improvado, you can unlock powerful insights and drive better business decisions. To learn more about Improvado's solution, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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