Connect Microsoft Dynamic 365 to Looker Studio to Eliminate Human Error

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What is Microsoft Dynamic 365?

Microsoft Dynamic 365 is a comprehensive suite of business applications designed to help enterprise companies streamline their operations and enhance customer engagement. By leveraging artificial intelligence (AI) and a unified data model, the platform enables organizations to optimize their sales, marketing, customer service, and other critical business processes. Microsoft Dynamic 365 empowers decision-makers with real-time insights and robust analytics capabilities, paving the way for informed, data-driven strategies.

What is Looker Studio?

Looker Data Studio is a modern data analytics and business intelligence (BI) solution that helps enterprise companies make data-driven decisions. With its intuitive interface and powerful data modeling capabilities, Looker enables users to create custom visualizations, dashboards, and reports to uncover insights and drive actionable outcomes. By offering seamless integration with various data sources, Looker Data Studio allows organizations to centralize their data analysis efforts and streamline their decision-making process across departments and teams.

Connecting Microsoft Dynamic 365 to Looker Studio

Connecting Microsoft Dynamic 365 to Looker Data Studio can be achieved in several ways:

  • Utilizing the built-in integration options available within both platforms, which typically involve adding the appropriate API keys and access credentials.
  • Employing a third-party data connector solution specifically designed for Microsoft Dynamic 365 and Looker Data Studio integration, which offers pre-built connectors and templates to simplify the data import process.
  • Developing a custom integration using APIs, which requires advanced knowledge of both platforms and the ability to write custom scripts to extract, transform, and load (ETL) data between the two systems.
  • Using Improvado, a cutting-edge marketing analytics platform that offers a complete data pipeline solution from data extraction to visualization. Improvado streamlines the process of connecting Microsoft Dynamic 365 to Looker Data Studio, offering a seamless and efficient alternative to other methods.

Improvado's end-to-end solution handles the entire data extraction and load process, ensuring that data from Microsoft Dynamic 365 is accurately and consistently imported into Looker Data Studio. This eliminates the need for manual intervention, reducing the risk of errors and saving valuable time.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Microsoft Dynamic 365 to Looker Studio with Improvado

Improvado is the best solution for connecting Microsoft Dynamic 365 to Looker Data Studio for several reasons:

  • It requires no technical expertise, making it accessible to users of all skill levels.
  • Improvado's platform covers the entire data pipeline, from extraction and transformation to normalization and visualization, providing a comprehensive solution that ensures data accuracy and consistency.
  • The platform offers a wide range of metrics and dimensions that can be automatically extracted from Microsoft Dynamic 365, allowing for deep and granular analysis within Looker Data Studio.
  • Improvado's robust scalability means it can handle large volumes of data from even the most complex enterprise environments, ensuring a seamless and efficient connection between Microsoft Dynamic 365 and Looker Data Studio.

Summary of connection Microsoft Dynamic 365 to Looker Studio

In summary, connecting Microsoft Dynamic 365 and Looker Data Studio can be a complex and time-consuming process, but Improvado offers a powerful and efficient solution that streamlines the entire process. By leveraging Improvado's end-to-end platform, organizations can benefit from scalability, customization, high-quality customer support, and the ability to process large volumes of data. Furthermore, Improvado enables companies to centralize their marketing and sales data, ensuring accurate and consistent analysis within Looker Data Studio. To learn more about Improvado's solution and how it can benefit your organization, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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