Connect StackAdapt to Looker Studio for Insightful Visualizations

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What is StackAdapt?

StackAdapt is a leading programmatic advertising platform that enables large enterprises to effectively reach their target audience through native, display, video, and connected TV ads. By leveraging artificial intelligence and machine learning, StackAdapt optimizes ad campaigns, maximizes ROI, and drives higher customer engagement. Enterprise companies benefit from StackAdapt's advanced targeting capabilities, real-time reporting, and insights to make data-driven marketing decisions.

What is Looker Studio?

Looker Data Studio is a powerful data analytics and visualization platform that helps large enterprises turn raw data into actionable insights. By providing a user-friendly interface, Looker Data Studio enables users to create interactive dashboards, reports, and visualizations, making it easy to analyze and share complex data. Enterprise companies benefit from Looker Data Studio's extensive library of data connectors, customizable data models, and advanced security features, ensuring seamless integration with various data sources and maintaining data integrity.

Connecting StackAdapt to Looker Studio

Connecting StackAdapt to Looker Data Studio can be achieved in several ways:

  • Using StackAdapt's API to manually extract marketing data and import it into Looker Data Studio for further analysis.
  • Leveraging a third-party data connector or middleware solution to automate the data extraction and loading process, ensuring data consistency and reducing manual workload.
  • Building a custom data integration solution to connect StackAdapt and Looker Data Studio, tailored to specific business needs and requirements.
  • Choosing an advanced marketing analytics platform like Improvado, which offers a complete data pipeline from data extraction to data visualization, making it easier and more efficient to connect StackAdapt to Looker Data Studio.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting StackAdapt to Looker Studio with Improvado

Improvado is the best solution for connecting StackAdapt to Looker Data Studio, due to its comprehensive data pipeline capabilities and seamless integration with both platforms. By using Improvado, you can easily automate the process of extracting data from StackAdapt, transforming it to match Looker Data Studio's schema, and loading it into the visualization tool for further analysis.

With Improvado, you gain access to a vast library of metrics and dimensions that can be automatically extracted from StackAdapt, allowing you to create highly customized visualizations and reports. Furthermore, Improvado's platform is built to handle large volumes of data, ensuring that even the most extensive marketing campaigns can be analyzed and visualized with ease.

By choosing Improvado, you'll also benefit from its world-class customer support team, who can assist you in setting up, managing, and optimizing your data pipeline, ensuring that your marketing data is always accurate, up-to-date, and ready for analysis.

Summary of connection StackAdapt to Looker Studio

In summary, connecting StackAdapt to Looker Data Studio is essential for enterprises looking to turn their marketing data into actionable insights. By using Improvado, you can eliminate the challenges of manual data extraction and enjoy a seamless, efficient, and scalable solution that centralizes your marketing and sales data. Furthermore, Improvado offers unparalleled customization, an extensive library of metrics and dimensions, and the ability to process large volumes of data, making it the ultimate choice for integrating StackAdapt with Looker Data Studio. To learn more about how Improvado can help your business, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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