How to Connect Amazon DSP to MS Excel

Connect Amazon DSP to MS Excel for better decisions

Integrated marketing intelligence
250+ real-time campaign checks
AI Agents for every data need

What is Amazon DSP?

Amazon DSP is a demand-side platform that allows enterprise companies to programmatically buy display, video, and audio ads across various channels. By leveraging Amazon's extensive customer data, companies can target their ads more effectively and optimize their marketing campaigns, resulting in higher return on ad spend and improved customer engagement. Amazon DSP provides enterprises with powerful tools for audience targeting, real-time bidding, and reporting, making it an invaluable resource for large-scale marketing efforts.

What is MS Excel?

MS Excel is a widely-used spreadsheet software that enables enterprise companies to store, analyze, and visualize large volumes of data. Excel offers a range of tools for data manipulation, calculations, and visualization, making it an essential tool for many businesses. Its ease of use and versatility make it an ideal choice for data analysis and reporting in various industries, including finance, marketing, and sales. With Excel, large enterprises can gain valuable insights into their operations and make informed decisions to drive growth.

How to connect Amazon DSP to MS Excel?

Linking Amazon DSP with Microsoft Excel simplifies your data management by removing the need for manual handling. Follow these steps to connect them smoothly:

  • Establish API credentials and grant necessary data permissions
  • Define how data fields correspond and set transformation criteria
  • Automate data updates on a regular schedule
  • Keep track of data accuracy and system performance
  • Build personalized reports and visual dashboards

By integrating these tools, you gain up-to-date analytics, minimize repetitive tasks, and achieve a consolidated view of your data across systems.

Request a quote, and we'll follow up with you shortly

How does Improvado connect Amazon DSP to MS Excel?

Improvado turns the often daunting task of linking Amazon DSP to MS Excel into a straightforward, code-free experience. You don’t have to worry about any of the technical heavy lifting—Improvado takes care of it all. Here’s what you’ll benefit from:

  • Ready-to-use connectors that instantly align your data fields
  • Live syncing so you always see the latest figures
  • Onboard tools for reshaping data and verifying accuracy
  • Robust security features that meet enterprise standards
  • Around-the-clock assistance and upkeep

Bypassing the usual custom development work, our solution cuts down integration timelines from several weeks to just a few days. The result? A consistent, worry-free stream of information every time.

What are the benefits of connecting Amazon DSP and MS Excel?

Connecting Amazon DSP to MS Excel unlocks powerful business results and gives your team a distinct edge. Here’s how your workflow can change:

  • Save up to 90% of the time previously spent organizing data
  • Double or triple the pace of your analysis and decision-making
  • Virtually eliminate errors—up to 99% fewer data inconsistencies
  • Cut manual reporting tasks by three-quarters
  • Discover actionable insights five times faster using combined datasets

Organizations typically recover their investment in just two to three months, thanks to slashed IT support requests (down by 90%) and a dramatic boost in analytical efficiency.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

Do more with
Amazon Advertising DSP

Do more with
MS Excel

Unlock AI-powered marketing analytics to drive higher ROAS

Company logoCompany logoCompany logo