How to Connect The Trade Desk to MS Excel

Bridge The Trade Desk and MS Excel seamlessly

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What is The Trade Desk?

The Trade Desk is a leading programmatic advertising platform that enables enterprises to target specific audiences and optimize their digital advertising strategies. Large organizations benefit from using The Trade Desk by gaining access to advanced targeting capabilities, real-time bidding, and detailed performance analytics. This helps them create more effective marketing campaigns and achieve better results.

What is MS Excel?

MS Excel is a popular spreadsheet software used by enterprises to manage, analyze, and visualize data. The versatility of MS Excel allows companies to easily create custom reports, streamline data analysis, and make data-driven decisions. With its rich features and widespread adoption, MS Excel has become an essential tool for businesses to store, manipulate, and visualize their data.

How to connect The Trade Desk to MS Excel?

Linking The Trade Desk with MS Excel simplifies your data management and removes the need for manual handling. Follow these steps to connect them seamlessly:

  • Establish API credentials and grant necessary data permissions
  • Define how data should be mapped and transformed
  • Automate the timing for syncing data regularly
  • Track data accuracy and measure key performance indicators
  • Build tailored dashboards and generate insightful reports

By combining these tools, you gain immediate access to analytics, minimize repetitive tasks, and achieve a consolidated view of your data across systems.

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How does Improvado connect The Trade Desk to MS Excel?

Improvado offers a no-code bridge between The Trade Desk and Microsoft Excel, taking care of every technical detail behind the scenes. With our platform, you get:

  • Ready-to-use connections that automatically align fields
  • Continuous, real-time data updates and health checks
  • Integrated tools for transforming data and verifying accuracy
  • Robust security protocols and regulatory compliance
  • Round-the-clock support and upkeep

Skip custom coding projects, cut integration times from weeks down to days, and enjoy a steady, error-free data pipeline.

What are the benefits of connecting The Trade Desk and MS Excel?

Integrating The Trade Desk with Microsoft Excel delivers substantial improvements in both efficiency and value. Key advantages encompass:

  • Boosting analytical output by 2 to 3 times
  • Nearly eradicating data inconsistencies with a 99% accuracy improvement
  • Slashing manual report generation by 75%
  • Accelerating insights up to fivefold through consolidated data

Companies typically experience measurable benefits within two to three months, driven by a three-quarter reduction in manual tasks and significantly expedited attribution workflows.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

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The Trade Desk API

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MS Excel

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