Your AI agent reads, acts on, and monitors Yahoo Analytics.
Get campaign impressions, clicks, and conversion data from Yahoo DSP. Combine Yahoo advertising metrics with other paid channels for unified performance reporting.
SOC 2 Type II 1,000+ data sources Any warehouse or BI tool
A
Improvado Agent
Connected to Yahoo Analytics
What's my Yahoo DSP spend vs ROAS across all campaigns this month?
You've spent $47,382 across 23 active campaigns. Average ROAS is 3.8x, but 4 campaigns are below 2.1x and eating $18,920 of budget. Top performer is Retargeting_Q1_Apparel at 6.2x ROAS.
Pause those 4 underperforming campaigns and reallocate 60% of their budget to the top 3 performers
Done. Paused 4 campaigns (Brand_Search_Test, Display_Cold_B, Video_Prospecting_Feb, Native_Experiment_A). Increased daily budget for top 3 by $340/day total. Projected monthly savings: $8,160. Changes live in Yahoo DSP.
Trusted by data-driven teams
1,000+
Integrations
200+
Yahoo Analytics Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Key Takeaways
What your AI agent gets from Yahoo Analytics
200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Yahoo Analytics API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Yahoo Analytics through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
Integration Details
Full Yahoo DSP Metrics Coverage
Improvado pulls detailed metrics from Yahoo DSP including campaign performance, ad group data, audience targeting insights, and conversion tracking. We capture impressions, clicks, CTR, viewability, video completion rates, and cost metrics across display, native, and video campaigns.
How it works
From connection to autonomous action in three steps
1
Connect
Authenticate your Yahoo Analytics account in seconds. Improvado auto-normalizes campaign metrics, spend, impressions, clicks, conversions, and ROAS across 1000+ sources—Yahoo data flows instantly to your AI agent.
2
Ask
Ask natural language questions about Yahoo DSP campaigns, line items, conversion pixels, audience segments, bid strategies, and performance. The agent surfaces impressions, CTR, CPC, viewability, video completion rates—any Yahoo metric.
3
Act
The agent pauses underperforming line items, adjusts bids and budgets, duplicates high-ROAS campaigns, updates audience targeting, and modifies conversion goals directly in Yahoo Analytics. Every write action is logged, versioned, and governed for full audit trails.
AI Agent Access
Your agent doesn't just read Yahoo Analytics — it acts on it
Read
Pull campaign performance, line item metrics, impressions, clicks, conversions, spend, ROAS, CTR, CPC, audience segment data, bid history, creative performance, viewability rates, video completion metrics, and conversion pixel events from Yahoo DSP.
Write
Pause or activate campaigns and line items, adjust daily budgets and lifetime budgets, update bid amounts and bidding strategies, modify audience targeting rules, change conversion tracking pixels, duplicate high-performing line items, and set campaign flight dates.
Monitor
Monitor for campaigns exceeding cost thresholds, ROAS dropping below targets, CTR anomalies, impression delivery pacing issues, conversion pixel failures, bid volatility, budget depletion alerts, and sudden spend spikes—agent notifies and acts automatically on triggers.
Query, write, and monitor Yahoo Analytics through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
Claude ChatGPT Cursor Gemini Any MCP Client
Improvado Agent · Yahoo Analytics
You
Show top 5 Yahoo DSP campaigns by impressions last 7 days
A
Top Campaigns
| Campaign | Impressions | CTR |
|---|---|---|
| Holiday_Display_Evergreen | 2,847,392 | 1.24% |
| Retargeting_Q1_Apparel | 1,983,501 | 2.16% |
| Native_Spring_Launch | 1,762,088 | 0.89% |
| Video_Awareness_Mar | 1,544,217 | 1.67% |
| Search_Brand_Core | 1,329,654 | 3.42% |
5 campaigns · 7.66M impressions · avg 1.70% CTR
You
Increase budget by 30% for campaigns with CTR above 2.0%
A
Budget increase scheduled
Adding $4,200 to Retargeting_Q1_Apparel campaign
Destinations
Send Yahoo Analytics data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
- SOC 2 Type II
- Certified Security
- HIPAA
- Health Data Privacy
- GDPR
- EU Data Protection
- CCPA
- CA Privacy Standard
Compare
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Yahoo Analytics as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Customer stories
See all customer stories →
“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”
Jeff LeeHead of Social, Media Buy, Influencer & Marketing Data, ASUS
“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”
Marc CerniglioInsights & Automation Manager, Chacka Marketing
Put an AI agent on your Yahoo Analytics today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.