Data sources
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PersistIq

Integrate PersistIq — Sales Outreach Analytics

Sync email sequences, response rates, and lead engagement from PersistIq. Connect to Looker Studio for sales development performance tracking.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect PersistIq to your analytics platform

Improvado integrates with PersistIq API to extract campaign performance, email metrics, and prospect engagement data. Our connector pulls open rates, reply rates, bounce statistics, and conversion tracking automatically. Data updates every 6 hours to keep your sales analytics current. Skip manual reporting and focus on optimizing outreach sequences.

PersistIq Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Unified Data

Unified sales outreach data across tools

Improvado's Marketing Common Data Model normalizes PersistIq data with other sales and marketing platforms. Compare email performance from PersistIq against Outreach, SalesLoft, or HubSpot campaigns. Metrics like open_rate, reply_rate, and conversion_count maintain consistency across all outreach tools. Create comprehensive sales performance dashboards in your preferred BI platform.

Your sources
PersistIq + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Use Cases

What users ask their PersistIq integration

Cross-channel
Analyze email sequence performance across PersistIq and other outreach platforms
5 hrs → 15 min
Budget optimization
Optimize campaign budgets by tracking cost-per-lead across outreach channels
Manual → auto
Executive reporting
Generate executive reports on sales team outreach effectiveness and ROI
3 hrs → 12 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What PersistIq metrics does Improvado extract?
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Improvado pulls campaign performance, email open/click rates, reply rates, bounce statistics, and prospect engagement data. We also extract sequence completion rates, A/B test results, and lead conversion metrics.
How frequently does PersistIq data sync with Improvado?
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Data syncs every 6 hours by default. You can increase frequency to hourly for active campaigns or reduce to daily for historical analysis needs.
Can I combine PersistIq data with other sales tools?
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Yes, Improvado normalizes PersistIq data alongside Outreach, SalesLoft, HubSpot, and Salesforce. All sales metrics use standardized naming for seamless cross-platform reporting.
What authentication does PersistIq integration require?
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You'll need your PersistIq API key and account credentials. Improvado guides you through the secure connection process with detailed setup instructions.
Where can I send PersistIq data from Improvado?
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All major destinations including BigQuery, Snowflake, Redshift, Azure, Tableau, Power BI, and Looker. Data flows directly to your preferred analytics environment.
Does this track individual prospect interactions?
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Yes, Improvado extracts prospect-level engagement data including email opens, clicks, replies, and sequence progression. This enables detailed lead scoring and personalization analysis.