Stream LiveRamp data without code

LiveRamp is a data connectivity platform that gives companies and their partners the power to connect control, and use data to transform their customer experiences. It enables companies to safely and easily store their data while making the data available for activation measurement and analytics.

As a result, companies are able to generate valuable business outcomes through the use of its data. To do this, it gives companies access marketing suite, a data analytics suite, a product development suite, and a data monetization suite.

Benefits of Integration

• Companies can transform customer data into person-based IDs and reach their audiences through these IDs on any device.

• Companies are able to analyze all their customer data to uncover insights and take action to improve their customer engagement and marketing efforts.

• Companies can integrate the platform with a variety of other well-known platforms that enable them to eliminate data silos.

Our LiveRamp connector is a marketing API integration that will connect your LiveRamp account to your preferred marketing tools. This will enable you to automate the process of importing your LiveRamp data into your CRM, as well as your marketing, web analytics and any other tools that you use for advertising, marketing and sales.

Once you've set up the integration, our LiveRamp connector runs in the background, allowing you to seamlessly add some automation to your marketing efforts. The data is automatically sent to your preferred analytics software or marketing tool, just as it is with your other integrations.
Now you can use Improvado to connect it to all of the other advertising platforms that you use and the data warehouse or BI tool of your choice.

By connecting LiveRamp to Improvado, marketers are now able to monitor their campaign performance and gain valuable insights at the deepest level.

•   Go beyond the LiveRamp dashboards and ask any question you want about your advertising data.
•   Calculate your total spend across all of your campaigns.
•   Analyze how each of your campaigns have performed based on any parameter.
•   Combine data from your website, mobile app or servers with your LiveRamp data to analyze multi-step conversion paths.

‍

With Improvado you can ETL your data in your data warehouse or BI in minutes.
Improvado does not require any technical skills to operate. You can sync your data over with just a few clicks.

• 500+ Connectors to empower your marketing team;
• Upload analysis-ready data directly to your data warehouses ETL;
• Visualize marketing reports using your favorite BI (business intelligence) tools;
• Our support team is always available to help you along the way. We also have helpful tutorials and templates to assist you.

‍

Every platform uses different words to describe its metrics. What one platform calls “impressions” another calls “imps” and another calls “views.” This is a major hassle for marketers who want to combine and analyze the data they’ve gathered from multiple platforms. Instead of diving into analytics, they waste 90% of their time just preparing the data for analysis, resulting in hours of productive time lost.

With Improvado, you get analysis-ready data with unified naming across all platforms. You always have access to the raw data and unified reports should you need them. This flexibility allows you to get answers faster and uncover more valuable insights.

‍

You can explore an extensive overview of the full list of all common report types by providers in Improvado Data Dictionary
‍
This list includes such fields as metrics, properties, dimensions, etc.
‍
Talk to our experts to get more details on it.