Extract All Your Marketing Data from LiveRamp
LiveRamp is a data connectivity platform that gives companies and their partners the power to connect control, and use data to transform their customer experiences. It enables companies to safely and easily store their data while making the data available for activation measurement and analytics.
As a result, companies are able to generate valuable business outcomes through the use of its data. To do this, it gives companies access marketing suite, a data analytics suite, a product development suite, and a data monetization suite.
Benefits of Integration
• Companies can transform customer data into person-based IDs and reach their audiences through these IDs on any device.
• Companies are able to analyze all their customer data to uncover insights and take action to improve their customer engagement and marketing efforts.
• Companies can integrate the platform with a variety of other well-known platforms that enable them to eliminate data silos.
Our LiveRamp connector is a marketing API integration that will connect your LiveRamp account to your preferred marketing tools. This will enable you to automate the process of importing your LiveRamp data into your CRM, as well as your marketing, web analytics and any other tools that you use for advertising, marketing and sales.
Once you've set up the integration, our LiveRamp connector runs in the background, allowing you to seamlessly add some automation to your marketing efforts. The data is automatically sent to your preferred analytics software or marketing tool, just as it is with your other integrations.
Now you can use Improvado to connect it to all of the other advertising platforms that you use and the data warehouse or BI tool of your choice.