AdRoll is a retargeting and prospecting platform for advertisers. It offers advertisers retargeting products for cross-platform, cross-device display advertising. Its marketing platform enables businesses to use their own website data on consumer behavior to create personalized ad campaigns.
- Publishes cross-channel ad campaigns to over 500 ad exchanges, including Facebook, Twitter, Instagram, and Google.
- Has proprietary real-time bidding algorithm, so you don’t overpay for ad space or placement.
- Offers prospecting tool so you can find and market to new audiences who match your current ones.
- Allows for automation and high data portability.
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