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Consolidate email campaign metrics from multiple providers into unified reporting. Track opens, clicks, and conversions across platforms in your central analytics hub.
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Improvado connects to major email platforms including Mailchimp, Klaviyo, SendGrid, Constant Contact, and Campaign Monitor through secure API connections. The platform extracts campaign metrics, subscriber lists, automation performance, and individual email engagement data. Your email data refreshes automatically every hour with configurable sync schedules. Failed API calls are automatically retried with intelligent error handling.
Email campaign data gets normalized through Improvado's Marketing Common Data Model alongside your paid advertising and social media metrics. Open rates, click-through rates, and conversion data appear in consistent schemas across all email providers. This unified structure enables cross-platform comparison of email performance against other marketing channels. Analyze customer journeys that span email campaigns, paid ads, and organic touchpoints.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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