Integrate OneSignal — Push Notification Intelligence

Connect OneSignal and let AI agents query push notification delivery, CTR, and conversion data alongside email and SMS campaigns from 1,000+ sources.

SOC 2 Type II 1,000+ data sources Any warehouse or BI tool

Improvado Agent

Connected to OneSignal

Show me push notification performance for the last 30 days across all segments.

Your mobile app campaigns sent 2.4M push notifications with an average 18.2% open rate and 4.1% click-through rate. Your 'Cart Abandonment' segment drove $47K in attributed revenue from 312K sends.

Compare web push vs mobile push conversion rates for the holiday promo campaign.

Web push delivered 2.8% conversion rate from 89K sends, while mobile push achieved 6.4% conversion from 156K sends. Mobile users converted 2.3x higher with $18K vs $8K revenue.

Trusted by data-driven teams

1,000+

Integrations

200+

OneSignal Fields

99.9%

SLA Uptime

<5 min

Setup

SOC 2

Type II

Key Takeaways

Connect OneSignal to your data warehouse

Improvado connects directly to OneSignal's API to extract push notification performance data automatically. The platform pulls metrics including delivery rates, click-through rates, conversion data, and user engagement patterns. Data refreshes run on your schedule—hourly, daily, or custom intervals. No manual exports or CSV uploads required.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the OneSignal API

15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.

Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.

Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio

AI Agent access via MCP Query, write, and monitor OneSignal through Claude, ChatGPT, Cursor, or any MCP client

Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.

OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.

Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.

Integration Details

Unified push notification analytics

OneSignal data gets normalized through Improvado's Marketing Common Data Model (MCDM) for consistent analysis across platforms. Campaign metrics align with email, SMS, and paid media data using standardized naming conventions. You can analyze push notification performance alongside other marketing channels in BigQuery, Snowflake, or Tableau. Cross-channel attribution becomes possible when all touchpoints share the same data structure.

OneSignal REST API v1 · API key · hourly sync · incremental

Schema Overview

Data objects and fields Improvado extracts from OneSignal

Object	Fields
Campaign	sent delivered clicked conversion_rate spend status
Notification	title send_after completed_at successful failed errored clicked
Outcome	name aggregation value session_time notification_ids
Device	device_type timezone language last_active tags segments

How it works

From connection to autonomous action in three steps

Connect

Connect your OneSignal account via API key from your dashboard settings. The agent accesses push notification campaigns, segments, delivery metrics, and user engagement data across web and mobile channels.

Ask

Ask questions like 'Which segments have declining open rates this week?' or 'Show me conversion attribution for automated cart abandonment pushes versus manual promotional campaigns.'

Act

The agent pauses underperforming campaigns, adjusts send timing based on timezone engagement patterns, creates new audience segments from behavioral triggers, and schedules A/B tests for notification copy and delivery windows.

Use Cases

What teams ask their AI agent about OneSignal

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

See how teams use Improvado →

Improvado Agent Analysis

Compare push notification CTR against email and SMS campaigns in unified dashboards

Your AI agent analyzes OneSignal data and delivers actionable insights — automatically, in seconds.

Manual → auto

Improvado Agent Cross-channel

Track push notification contribution to revenue alongside paid media channels

Your AI agent analyzes OneSignal data and delivers actionable insights — automatically, in seconds.

6 hrs → 20 min

Improvado Agent Reporting

Build executive reports showing mobile engagement trends across user segments

Your AI agent analyzes OneSignal data and delivers actionable insights — automatically, in seconds.

4 hrs → 10 min

AI Agent Access

Your agent doesn't just read OneSignal — it calculates push notification ROI

Read

Reads push notification delivery metrics, open rates, click-through rates, conversion attribution, segment performance, user engagement patterns, device type breakdowns, timezone distribution, and campaign scheduling data across web push and mobile app notifications.

Write

Pauses or activates campaigns, adjusts send frequency and timing, creates audience segments based on behavior triggers, schedules A/B tests, modifies notification content, sets delivery throttling rules, and configures automated message sequences.

Monitor

Monitors sudden drops in delivery rates or open rates, tracks segment fatigue indicators, watches for opt-out rate spikes, detects timezone-based engagement pattern shifts, and alerts on conversion rate changes that exceed defined thresholds.

AI agents query delivery rates, click-through rates, and conversion data across all push campaigns. They can compare push performance against email and SMS channels, identify which user segments respond best to mobile notifications, and calculate revenue attribution. Agents automatically answer questions like "Which push campaigns drove the most conversions this quarter?" by joining OneSignal data with revenue metrics.

Claude ChatGPT Cursor Gemini Any MCP Client

Explore MCP →

Improvado Agent · OneSignal

You

Show me top performing push campaigns by conversion rate this month

Campaign Performance

Campaign	Sends	Conv Rate
Flash Sale - Winter Boots	47,200	+8.4%
Back in Stock - Parkas	31,800	+7.9%
Weekend Deal - Accessories	62,100	+6.2%
New Arrivals - Ski Gear	28,400	+5.7%
Loyalty Reward Reminder	19,600	+4.3%

5 campaigns · 189K sends · avg 6.5% conversion

You

Pause the lowest performing campaign and increase send frequency for the top two

Campaign adjustments scheduled

Paused 1 campaign · Increased frequency for 2 campaigns

Destinations

Send OneSignal data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.

Snowflake → BigQuery → Redshift → Databricks → Power BI → Tableau → Looker Studio → Google Sheets → Domo → Excel → Qlik → Amazon S3 → Metabase → Grafana → PostgreSQL → Azure SQL →

SOC 2 Type II: Certified Security

HIPAA: Health Data Privacy

GDPR: EU Data Protection

CCPA: CA Privacy Standard

Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with OneSignal as one of 1,000+ integrated sources.

Feature	Improvado	Supermetrics	Funnel.io	Fivetran
Data fields extracted	200+	~90	~120	~80
Total integrations	1,000+	~150	~500	~300
Cross-channel normalization (CDM)	✓ Built-in	✗ Manual	Basic mapping	✗ Raw only
AI Agent access (MCP)	✓ Read, Write, Monitor	✗	✗	✗
Data warehouse destinations	✓ 16+ warehouses & BI tools	Sheets, Looker, BigQuery	BigQuery, Snowflake, Redshift	✓ Broad warehouse support
Refresh frequency	Every 15 min	Scheduled triggers	Daily / 6hr	Every 15 min (premium)
SOC 2 Type II & HIPAA	✓	✗ SOC 2 only	✓ SOC 2	✓
Best for	Teams that want an AI agent, not a pipeline	Small teams, spreadsheets	Mid-market, data teams	Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

What OneSignal metrics does Improvado extract?

Improvado extracts delivery rates, open rates, click-through rates, conversion data, unsubscribe rates, and user engagement metrics. The platform also pulls campaign details, segmentation data, and A/B testing results from OneSignal's API.

How often does OneSignal data sync to my warehouse?

Data syncs run on your preferred schedule—hourly, daily, or custom intervals. Most customers refresh OneSignal data daily to balance freshness with API rate limits.

Can I connect OneSignal to Tableau or Power BI?

Yes, Improvado loads OneSignal data into warehouses like BigQuery and Snowflake, which connect directly to Tableau, Power BI, and Looker. You can also send data to these BI tools through Improvado's direct connectors.

Does Improvado normalize OneSignal data with other platforms?

Yes, OneSignal metrics get standardized through the Marketing Common Data Model (MCDM). Campaign names, user IDs, and performance metrics align with data from email platforms, social media, and paid advertising channels.

What destinations support OneSignal data from Improvado?

OneSignal data loads into BigQuery, Snowflake, Redshift, Azure Synapse, and BI tools like Tableau, Power BI, and Looker. The platform supports over 200 destinations for marketing data.

How long does OneSignal integration setup take?

Initial setup takes 15-30 minutes to configure API credentials and select metrics. Data typically appears in your warehouse within 2-4 hours of the first sync.

Customer stories

See all customer stories →

“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”

Jeff LeeHead of Social, Media Buy, Influencer & Marketing Data, ASUS

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“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”

Marc CerniglioInsights & Automation Manager, Chacka Marketing

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Put an AI agent on your OneSignal today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.

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