Localytics Integration

Localytics Integration: Mobile Analytics Simplified

Connect app engagement, user behavior, and retention metrics from Localytics to your data warehouse. Build comprehensive mobile performance dashboards.

A
Improvado Agent
Connected to Localytics
What's our Localytics performance this month vs last?
This month's blended ROAS is 4.2x, up from 3.8x last month (+10.5%).

Top performer: Brand campaigns at 8.1x ROAS.
Pause any ad groups under 1.5x ROAS
Found 7 ad groups below threshold. Pausing now — estimated savings: $12,400/mo.
1,000+
Integrations
200+
Localytics Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Trusted by ASUS Activision SXSW Dentsu Havas GroupM
Key Takeaways

Automated Localytics data integration

Improvado connects to Localytics API to extract session data, user events, push notification performance, and in-app messaging metrics. Our connector pulls cohort analysis data, funnel metrics, and custom event tracking automatically. Data syncs every 2 hours to keep your mobile analytics current. No need for manual CSV exports or complex API development.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Localytics API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Localytics through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works

From connection to autonomous action in three steps

1

Connect

Authenticate Localytics via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.

2

Ask

Your AI agent queries Localytics performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.

3

Act

The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.

Integration details

Mobile data unified with marketing channels

Localytics data integrates into Improvado's Marketing Common Data Model alongside web analytics, paid media, and CRM data. This creates a complete customer journey view from acquisition through mobile app engagement. Compare mobile user acquisition costs against other channels with standardized metrics. Attribution analysis becomes comprehensive when mobile behavior data connects with advertising spend data.

Use Cases

What teams ask their AI agent about Localytics

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

A
Improvado Agent Analysis

Analyze mobile user acquisition performance alongside Facebook and Google Ads campaigns

Your AI agent analyzes Localytics data and delivers actionable insights — automatically, in seconds.

5 hrs → 15 min
A
Improvado Agent Cross-channel

Track user lifetime value from acquisition channel through mobile app monetization

Your AI agent analyzes Localytics data and delivers actionable insights — automatically, in seconds.

Manual → auto
A
Improvado Agent Reporting

Create executive dashboards showing mobile engagement impact on overall business KPIs

Your AI agent analyzes Localytics data and delivers actionable insights — automatically, in seconds.

3 hrs → 8 min
AI Agent Access

Your agent doesn't just read Localytics — it acts on it

Read

Pull metrics, dimensions, and trends from Localytics — across every account and campaign. Your AI handles the query.

Write

Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.

Monitor

Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.

Query, write, and monitor Localytics through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado MCP — Localytics
> Show top 5 campaigns by performance this month
Campaign Spend ROAS
Brand — Exact $4,200 8.1x
Non-Brand $12,800 4.7x
Retargeting — 30d $3,100 4.2x
Competitor $8,400 3.1x
DSA — Blog $2,600 2.8x
5 campaigns • $31,100 total spend • avg 4.6x ROAS
> Pause all ad groups below 1.5x ROAS
✓ 7 ad groups paused • est. savings $12,400/mo
Destinations

Send Localytics data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage.

Snowflake
BigQuery
Redshift
Databricks
Power BI
Tableau
Looker Studio
Google Sheets
Domo
Excel
Q Qlik
S3 Amazon S3
Metabase
Grafana
PostgreSQL
Azure SQL
SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Localytics as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

Improvado extracts sessions, DAU/MAU, retention rates, conversion events, and revenue metrics from Localytics. We also pull push notification open rates, in-app message performance, and custom event data. Cohort analysis and funnel metrics are available at user segment and campaign levels.

Put an AI agent on your Localytics today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.