Voluum Integration

Voluum Integration: Track Every Click & Conversion

Extract traffic source data, conversion funnels, and affiliate performance metrics automatically. Send Voluum tracking data to BigQuery or your preferred BI tool for deeper analysis.

SOC 2 Type II
1,000+ Data Sources
Any Warehouse or BI Tool
A
Improvado Agent
Connected to Voluum
Show me my top 5 traffic sources by conversion rate this week.
Your top performers: PropellerAds at 4.2% CR, RichAds at 3.8%, and Zeropark at 3.1%. PropellerAds generated 127 conversions on $2,840 spend — best ROI at 312%.
Pause any campaigns under 1% CR and shift that budget to PropellerAds.
Paused 8 campaigns totaling $1,240 daily budget. Increased PropellerAds allocation by $800/day across 3 top campaigns. Estimated lift: +94 conversions/week.
Trusted by data-driven teams
DockerOMDhimsillyMattelASUSActivision
1,000+
Integrations
200+
Voluum Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Improvado Key Takeaways

Automate Voluum data extraction

Improvado connects to Voluum's API to extract campaign performance, traffic source data, and conversion metrics automatically. The platform pulls click data, conversion rates, revenue tracking, and traffic quality indicators on your preferred schedule. Data flows directly to BigQuery, Snowflake, or your BI tools without manual CSV exports. Refresh cycles run every 30 minutes, keeping your affiliate performance reports up-to-date.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Voluum API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Voluum through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works

From connection to autonomous action in three steps

1

Connect

Connect Voluum via API key from your account settings. Agent accesses campaign data, traffic source performance, conversion tracking, and lander analytics in real-time.

2

Ask

Ask questions like 'Which traffic sources have the best EPV this month?' or 'Show me campaigns with declining conversion rates in the last 7 days' or 'What's my profit by GEO for the insurance vertical?'

3

Act

Agent pauses underperforming campaigns, adjusts bids on traffic sources, reallocates budget to high-ROI paths, updates campaign rules, and modifies lander rotation based on conversion data.

Use Cases

What teams ask their AI agent about Voluum

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

See how teams use Improvado →
A
Improvado Agent Analysis

Compare affiliate performance across Voluum, HasOffers, and direct campaigns in single dashboard

Your AI agent analyzes Voluum data and delivers actionable insights — automatically, in seconds.

5 hrs → 15 min
A
Improvado Agent Cross-channel

Optimize traffic source bidding using Voluum conversion data combined with LTV analytics

Your AI agent analyzes Voluum data and delivers actionable insights — automatically, in seconds.

Manual → auto
A
Improvado Agent Reporting

Track affiliate ROI against other marketing channels for accurate budget allocation decisions

Your AI agent analyzes Voluum data and delivers actionable insights — automatically, in seconds.

3 hrs → 10 min
AI Agent Access

Your agent doesn't just read Voluum — it acts on it

Read

Agent reads campaign performance metrics, traffic source data, conversion events, cost and revenue by path, lander visit data, offer performance, GEO breakdowns, device splits, and custom conversion tracking.

Write

Agent pauses or activates campaigns, adjusts traffic source bids, modifies budget caps, updates campaign rules and conditions, changes lander weights in rotations, and applies optimization rules across campaign groups.

Monitor

Agent monitors conversion rate drops, cost-per-action spikes, traffic quality shifts, ROI threshold breaches, budget pacing issues, and unusual traffic patterns that indicate fraud or quality problems.

Query, write, and monitor Voluum through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado Agent · Voluum
You
Show me campaign performance for SleepWell Mattress offers this month
A
Campaign Performance
Campaign Conversions ROI
SleepWell-US-Mobile-PopUnder 342 conv +287%
SleepWell-UK-Desktop-Native 218 conv +241%
SleepWell-CA-Mobile-Push 156 conv +198%
SleepWell-AU-Desktop-Banner 89 conv +134%
SleepWell-US-Tablet-Interstitial 67 conv +112%
5 campaigns · 872 conversions · $18.4K spend · avg 194% ROI
You
Increase bids by 15% on campaigns above 200% ROI
A
Bid adjustments applied
2 campaigns · +$420/day budget · est. +68 conversions/week
SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Voluum as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

What Voluum data points does Improvado extract?
Improvado pulls visits, clicks, conversions, revenue, cost data, and traffic source information from Voluum campaigns. The platform extracts campaign performance metrics, affiliate IDs, and geo-targeting data. Custom conversion events and postback data are also included in the extraction.
How frequently does Voluum data update through Improvado?
Voluum data refreshes every 30 minutes through Improvado's automated pipeline. You can customize refresh intervals based on campaign velocity and reporting requirements. Real-time data availability depends on Voluum's API update frequency.
Can I combine Voluum with other affiliate network data?
Yes, Improvado normalizes Voluum data with other affiliate platforms like HasOffers, Impact, and Commission Junction. Campaign metrics, conversion events, and affiliate performance align across all networks. This enables comprehensive affiliate marketing analysis in unified dashboards.
Does Improvado support Voluum custom conversion tracking?
Improvado extracts all custom conversion events configured in your Voluum account, including multi-step funnels and custom postbacks. The platform pulls conversion values, timestamps, and custom parameters. This data integrates with your broader marketing attribution models.
Which destinations support Voluum data from Improvado?
Improvado sends Voluum data to BigQuery, Snowflake, Redshift, Azure, and BI tools like Tableau and Power BI. The platform handles schema creation and data type mapping automatically. No technical setup is required for most destinations.
How does Improvado handle Voluum API authentication?
Improvado uses secure API token authentication for Voluum connections, storing credentials with enterprise-grade encryption. The platform automatically refreshes tokens when needed to maintain continuous data flow. No manual re-authentication is required once the initial setup is complete.