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Track conversion paths, touchpoint data, and attribution models from Convertr. Push customer journey insights to Snowflake for advanced analysis.
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Improvado connects to Convertr's API to automatically extract conversion tracking and attribution data. The platform pulls customer journey analytics, touchpoint attribution, conversion path data, and ROI metrics from your Convertr account. Data updates occur every 30 minutes to 4 hours based on tracking volume and sync preferences. No manual data exports or complex API token management required.
Improvado standardizes Convertr data using the Marketing Common Data Model (MCDM), aligning attribution metrics with all your marketing platforms. Conversion tracking from Convertr combines with campaign data from Google Ads, Facebook, email tools, and other channels in unified dashboards. This normalization enables accurate multi-touch attribution and cross-channel ROI analysis. Marketing teams can understand true campaign effectiveness and optimize budget allocation based on complete customer journey data.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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