Data sources
/
Appfollow

Appfollow Data Integration | ASO to Revenue

Sync app store rankings, keyword positions, and review sentiment from Appfollow. Combine ASO data with revenue metrics in BigQuery or Looker.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect AppFollow via automated integration

Improvado connects directly to AppFollow's API to extract your complete ASO dataset. Pull app store rankings, keyword positions, review analytics, competitor data, and search visibility metrics automatically. The integration refreshes every hour, ensuring your app performance analytics stay current. No manual report downloads or data compilation required.

Appfollow Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Appfollow + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unified app data across marketing channels

Improvado's Marketing Common Data Model normalizes AppFollow data alongside your other marketing platforms. Combine app store performance with paid advertising spend, organic acquisition costs, and user lifecycle metrics. Track the complete user journey from app store discovery to in-app conversion. Measure ASO impact on overall marketing ROI and user acquisition efficiency.

Use Cases

What users ask their Appfollow integration

Cross-channel
Track app store rankings and keyword performance across iOS and Google Play stores
4 hrs → 12 min
Budget optimization
Analyze competitor app performance and market share changes over time
Manual → auto
Executive reporting
Monitor review sentiment and rating trends to inform product development priorities
6 hrs → 18 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

No items found.
No items found.

You can analyze data from 500+ data sources

No items found.
G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What AppFollow metrics does Improvado extract?
+
Improvado extracts app rankings, keyword positions, review data, rating trends, download estimates, competitor analysis, and search ads intelligence. We also pull feature graphics performance, conversion rates, and ASO experiment results. All data includes historical trends and geographic breakdowns.
How often does AppFollow data refresh in my warehouse?
+
The integration updates every hour by default to capture ranking changes and new reviews. You can adjust this frequency based on your monitoring needs. Daily aggregations provide trend analysis while hourly data shows real-time performance shifts.
Can I track competitors alongside my own apps?
+
Yes, Improvado extracts competitor data you monitor in AppFollow including their rankings, keywords, reviews, and estimated downloads. This enables competitive analysis dashboards and market positioning insights.
Which destinations support AppFollow ASO data?
+
AppFollow data integrates with BigQuery, Snowflake, Redshift, Azure Synapse, Tableau, Power BI, and Looker. The data arrives pre-structured for app store optimization analysis and mobile marketing dashboards.
Does the integration include review sentiment analysis?
+
Yes, Improvado extracts AppFollow's sentiment scores, review categories, and keyword mentions from user reviews. This data helps identify feature requests, bug reports, and user satisfaction trends across app store regions.
How much historical ASO data can I access?
+
Improvado extracts your complete AppFollow history including ranking changes, keyword performance, and review trends. Historical data enables year-over-year ASO performance comparison and long-term optimization strategy development.