Naturalforms Data Integration — Field Data & E-Signature Tracking
Connect naturalForms in 5 minutes. Your AI agent reads form submissions, e-signatures, GPS stamps, and offline responses in real time — then correlates with cross-channel insights from 1,000+ sources.






Key Takeaways What your AI agent extracts from naturalForms
Improvado pulls forms (ID, name, status, custom fields), submissions (timestamp, submitter details, field values, completion status), and users with permissions. Unique to naturalForms: offline submission sync, legally binding e-signature audit trails, GPS coordinates, and photo/video attachment URLs captured at the point of lead interaction.
Complete Form Submission Data Coverage
Improvado pulls forms (ID, name, status, custom fields), submissions (timestamp, submitter details, field values, completion status), users with permissions, offline submission sync, legally binding e-signature audit trails, GPS coordinates, and photo/video attachment URLs. We capture every interaction at the point of lead capture across all form types and submission channels.
Data objects and fields Improvado extracts from naturalForms
| Object | Fields |
|---|---|
| Forms | id name status created_date field_schema notification_settings |
| Submissions | id form_id timestamp submitter_email submitter_name submitter_ip completion_status field_values gps_latitude gps_longitude signature_url media_urls |
| Users | id name email role permissions created_date |
| Webhooks | id event_type form_id submission_id delivery_status timestamp |
From connection to autonomous action in three steps
Connect
Connect: Paste your naturalForms API key from account settings. Improvado authenticates in seconds, maps forms and submission schemas, and activates real-time webhooks. Historical data backfills immediately.
Ask
Query: Ask 'Which forms captured GPS data outside our target regions?' Your agent surfaces submission IDs, coordinates, timestamps, and submitter emails — then joins to ad spend by zip code to calculate wasted budget.
Act
Act: Command 'Pause forms with completion rates under 50% and email me the partial submissions.' Your agent deactivates low-performers, exports incomplete leads with all captured fields, and schedules a review notification.
What teams ask their AI agent about naturalForms
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Which naturalForms captured the most submissions with e-signatures in the last 30 days?
Your AI agent analyzes naturalForms data and delivers actionable insights — automatically, in seconds.
Compare naturalForms submission volume to HubSpot form conversions by region using GPS data
Your AI agent analyzes naturalForms data and delivers actionable insights — automatically, in seconds.
Pause the 'Trade Show Lead Capture' form and send incomplete submissions to Salesforce
Your AI agent analyzes naturalForms data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read naturalForms — it orchestrates it.
Read
Read: Forms (ID, name, status, field schemas, notification rules), submissions (timestamp, IP, email, name, phone, company, all custom fields, completion status, e-signature metadata, GPS lat/long, photo/video URLs), users (ID, email, permissions), and real-time webhook events for offline-synced responses.
Write
Write: Activate or deactivate forms, update field configurations (labels, validation, required status, dropdown options), modify notification recipients and redirect URLs, trigger webhook deliveries to CRMs, and tag submissions with custom statuses for workflow routing.
Monitor
Monitor: Tracks submission velocity, completion rate drops, offline sync delays, forms with high abandonment at specific fields, e-signature capture failures, and GPS coordinate anomalies. Alerts when thresholds breach or webhook deliveries fail, with auto-retry logic and escalation to your team.
Claude, ChatGPT, and Cursor can activate or deactivate forms, update field configurations, and trigger webhook syncs to your CRM when submission thresholds are met. They push partial responses to nurture sequences and flag forms with low completion rates for redesign. Every write action is logged with timestamp, agent identity, and rollback instructions in your audit trail.
| Form Name | Total Submissions | E-Signatures |
|---|---|---|
| Trade Show Lead Capture | 487 submissions | 412 signed |
| Service Agreement | 329 submissions | 329 signed |
| Site Inspection Report | 276 submissions | 261 signed |
| Delivery Confirmation | 198 submissions | 184 signed |
| Safety Compliance Check | 143 submissions | 143 signed |
Send naturalForms data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with naturalForms as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
How does Improvado connect to naturalForms?
What naturalForms data does Improvado pull?
How often does naturalForms data refresh?
Can the AI agent write data back to naturalForms?
Is naturalForms data secure with Improvado?
How does naturalForms connect with other platforms in Improvado?
"Improvado saves about 90 hours per week and allows us to focus on data analysis."
"Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours."
Put an AI agent on your naturalForms today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.