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Connect Expedia advertising and partnership data to your warehouse automatically. Improvado extracts campaign metrics, booking data, and travel advertising performance from Expedia's platform every hour.
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Improvado connects to Expedia's advertising API to extract campaign performance, booking metrics, and travel advertising data automatically. The integration captures data from Expedia Media Solutions campaigns, partner advertising, and travel industry targeting. Data syncs every hour, ensuring your travel marketing reports reflect current booking trends. Your Expedia advertising data flows to your chosen destination within 10 minutes of API authentication.
Improvado's Marketing Common Data Model normalizes Expedia advertising metrics with other travel and hospitality marketing channels. Travel campaign data combines seamlessly with Google Travel Ads, Facebook travel campaigns, and direct booking platforms. Cross-channel travel attribution becomes possible when Expedia booking data sits alongside other customer touchpoints. Marketing teams can optimize the complete travel customer journey from inspiration to booking.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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