Data sources
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Google Display & Video 360

Google Display&Video 360 integration with Improvado

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200+ Pre-built connectors
Zero engineering required
Highly optimized loading
Enterprise SLA
Data sources
/
Google Display & Video 360

Google Display&Video 360 integration with Improvado

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Pre-built and automated
Zero engineering required
Automated data normalization
Enterprise SLA
Data sources
/
Google Display & Video 360

Google Display&Video 360 integration with Improvado

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
200+ Pre-built connectors
Zero engineering required
Highly optimized loading
Enterprise SLA

Google Display & Video 360 (previously known as DoubleClick Bid Manager, before July 2018 rebranding) is a demand-side-platform that enables marketers to manage their reservation, programmatic, and programmatic guaranteed campaigns across display, video, TV, audio, and other channels, all in one place. It is organized around five integrated modules (Campaigns, Audiences, Creatives, Inventory, and Insights) that work together to let you:

  • Collaborate more efficiently across teams;
  • Maintain control over your marketing investments;
  • Deliver marketing powered by Google’s latest machine learning, with automated bidding and inventory recommendations.

That's the thing that Google says and that's true. But what if you will use Improvado to connect, match and compare data from this data source - and a data from other two hundred sources that Improvado supports?

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Google Display & Video 360

Available Metrics & Dimensions

You can explore an extensive overview of the full list of all common report types by providers in Improvado Data Dictionary

This list includes such fields as metrics, properties, dimensions, etc.

Talk to our experts to get more details on it.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Google Display & Video 360 (previously known as DoubleClick Bid Manager, before July 2018 rebranding) is a demand-side-platform that enables marketers to manage their reservation, programmatic, and programmatic guaranteed campaigns across display, video, TV, audio, and other channels, all in one place. It is organized around five integrated modules (Campaigns, Audiences, Creatives, Inventory, and Insights) that work together to let you:

  • Collaborate more efficiently across teams;
  • Maintain control over your marketing investments;
  • Deliver marketing powered by Google’s latest machine learning, with automated bidding and inventory recommendations.

That's the thing that Google says and that's true. But what if you will use Improvado to connect, match and compare data from this data source - and a data from other two hundred sources that Improvado supports?

Google Display & Video 360

Available Metrics & Dimensions

You can explore an extensive overview of the full list of all common report types by providers in Improvado Data Dictionary

This list includes such fields as metrics, properties, dimensions, etc.

Talk to our experts to get more details on it.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

We сan migrate your marketing data to the data warehouse

Improvado allows you to easily get usable data for your business intelligence

Combine data from multiple sources

Over 200 connectors empower your marketing team to use their favorite tools to map data, build and visualize custom reports and more.

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Google Display & Video 360 (previously known as DoubleClick Bid Manager, before July 2018 rebranding) is a demand-side-platform that enables marketers to manage their reservation, programmatic, and programmatic guaranteed campaigns across display, video, TV, audio, and other channels, all in one place. It is organized around five integrated modules (Campaigns, Audiences, Creatives, Inventory, and Insights) that work together to let you:

  • Collaborate more efficiently across teams;
  • Maintain control over your marketing investments;
  • Deliver marketing powered by Google’s latest machine learning, with automated bidding and inventory recommendations.

That's the thing that Google says and that's true. But what if you will use Improvado to connect, match and compare data from this data source - and a data from other two hundred sources that Improvado supports?

Dimensions

Gender
Ad Group
Size
Age
Ad
Device
Gepgraphy
Campaign

Metrics

Placement
Time
Device
Conversions
Posts
Geography
Actions
Result Rate
Clicks
Views
Likes
Spend
Web
Plays
Video
Cost
Reach
Comments
Revenue
Age
Campaign
Ads
Shares
Reactions
Purchase
Mobile
Cost
Frequency
Gender
Relevance
Impressions

Available Dimensions

Campaign
Campaign
Metrics
  • Billable Cost
  • Billable Cost (PC)
  • Clicks
  • Client Cost
  • Cost
  • Impress
  • Post-Click Conversions
  • Post-View Conversions
  • Reach
  • Revenue
  • Revenue (PC)
  • Spent
  • Spent (PC)
  • Total Conversions
  • Trueview Views
  • Video Completes
  • Video Pauses
  • Video Starts
Trueview conversion
Trueview conversion
Metrics
  • Total Conversions
  • Converted Views
  • View through Conversion
Trueview standard
Trueview standard
Metrics
  • Clicks
  • Impressions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
  • Post-Click Revenue from DCM 
  • Post-View Revenue  from DCM 
  • TrueView: Views
  • First-Quartile Views (Video)
  • Midpoint Views (Video)
  • Third-Quartile Views (Video)
Trueview standard ads
Trueview standard ads
Metrics
  • Clicks
  • Impressions
  • Total Conversions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
  • DCM Post-Click Revenue
  • DCM Post-View Revenue
  • TrueView: Views
  • First-Quartile Views (Video)
  • Midpoint Views (Video)
  • Third-Quartile Views (Video)
Lineitems pixels
Lineitems pixels
Metrics
  • Clicks
  • Impressions
  • Post-Click Conversions
  • Post-View Conversions
  • Total Conversions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
  • Hav Admission
  • Hav Contact
  • Reserve Now
  • Purchase Confirmation Pixel Passback
  • Get My Quote
  • Landing Page Retargeting
  • Lead Stage One
  • Lead Stage Two
  • Conversion – Contact My Agency
  • Conversion – Download PDF
  • Conversion – Contact Us
  • Conversion – Begin Booking Online
  • Conversion – Contact Us
  • Conversion – Begin Booking Online
  • Retargeting - ALL
  • Conversion – Contact My Agency
  • Page View - Internet
  • Conversion - Click to Call
  • Conversion - Order Now
  • Page View - Long Distance
  • Landing Page Retargeting
  • Page View - Why Switch
  • Page View - TV
  • Page View - Bundles
Device
Device
Metrics
  • Clicks
  • Impressions
  • Total Conversions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
  • Post-Click Revenue from DCM 
  • Post-View Revenue  from DCM 
  • Complete Views (Video)
  • First-Quartile Views (Video)
  • Midpoint Views (Video)
  • Third-Quartile Views (Video)
Creatives
Creatives
Metrics
  • Clicks
  • Impressions
  • Post-Click Conversions
  • Post-View Conversions
  • Total Conversions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
  • Post-Click Revenue from DCM 
  • Post-View Revenue  from DCM 
  • Complete Views (Video)
  • First-Quartile Views (Video)
  • Midpoint Views (Video)
  • Third-Quartile Views (Video)
DBM Creatives
DBM Creatives
Metrics
  • Clicks
  • Impressions
  • Post-Click Conversions
  • Post-View Conversions
  • Total Conversions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
Line Items
Line Items
Metrics
  • Clicks
  • Impressions
  • Post-Click Conversions
  • Post-View Conversions
  • Total Conversions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
  • Post-Click Revenue from DCM 
  • Post-View Revenue  from DCM 
  • Complete Views (Video)
  • First-Quartile Views (Video)
  • Midpoint Views (Video)
  • Third-Quartile Views (Video)
Creative Geo
Creative Geo
Metrics
  • Clicks
  • Impressions
  • Post-Click Conversions
  • Post-View Conversions
  • Total Conversions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
  • Post-Click Revenue from DCM 
  • Post-View Revenue  from DCM 
  • Complete Views (Video)
App/URL
App/URL
Metrics
  • Clicks
  • Impressions
  • Post-Click Conversions
  • Post-View Conversions
  • Total Conversions
  • Total Media Cost (Advertiser Currency)
  • Revenue (Adv Currency)
  • Post-Click Revenue from DCM 
  • Post-View Revenue  from DCM 
  • Complete Views (Video)

Combine data from multiple sources

Over 200 connectors empower your marketing team to use their favorite tools to map data, build and visualize custom reports and more.

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Explore the full catalog

Connected to the leading data warehouse solutions

Load data into your warehouse of choice within minutes.

Extract data from 200+ pre-built connectors

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise. Improvado provides a link to more than 200 data sources and connects them with just a few clicks.

Transform your data without SQL skills

Improvado’s approach offers data consolidation on the fly. Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single virtual database. You can use Improvado Smart Data Warehouse or connect your own Google BigQuery, Amazon S3, Amazon Redshift, etc.

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models, populate the enterprise data warehouse, manage your processes, or use it together with the Improvado Mapping Tool.

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Thank you! Your submission has been received!
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