Sizmek DSP API Integration

Sizmek DSP Data Integration | Programmatic Ad Analytics

Sizmek DSP campaign metrics, bid data, and audience insights connect to your data warehouse. Programmatic advertising performance simplified.

A
Improvado Agent
Connected to Sizmek DSP API
What's our Sizmek DSP API performance this month vs last?
This month's blended ROAS is 4.2x, up from 3.8x last month (+10.5%).

Top performer: Brand campaigns at 8.1x ROAS.
Pause any ad groups under 1.5x ROAS
Found 7 ad groups below threshold. Pausing now — estimated savings: $12,400/mo.
1,000+
Integrations
200+
Sizmek DSP API Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Trusted by ASUS Activision SXSW Dentsu Havas GroupM
Key Takeaways

Connect Sizmek DSP API integration

Improvado connects directly to the Sizmek DSP API to extract campaign performance data, audience insights, and programmatic metrics. The integration pulls data automatically on your chosen schedule—hourly, daily, or custom intervals. You get access to impression data, click-through rates, conversion tracking, and spend metrics without manual exports. Data flows directly into your warehouse or BI platform with zero technical setup required.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Sizmek DSP API API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Sizmek DSP API through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works

From connection to autonomous action in three steps

1

Connect

Authenticate Sizmek DSP API via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.

2

Ask

Your AI agent queries Sizmek DSP API performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.

3

Act

The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.

Integration details

Unified programmatic data across platforms

Improvado's Marketing Common Data Model (MCDM) standardizes Sizmek DSP metrics with other advertising platforms like Google Ads, Facebook, and Amazon DSP. Campaign names, audience segments, and performance metrics align automatically across all your programmatic channels. This normalization enables true cross-platform analysis and eliminates data silos. Compare cost-per-acquisition across DSPs or analyze audience overlap between programmatic and social campaigns in a single dashboard.

Use Cases

What teams ask their AI agent about Sizmek DSP API

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

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Improvado Agent Analysis

Compare programmatic performance across Sizmek, Google DV360, and Amazon DSP in unified dashboards

Your AI agent analyzes Sizmek DSP API data and delivers actionable insights — automatically, in seconds.

6 hrs → 20 min
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Improvado Agent Cross-channel

Optimize budget allocation by analyzing Sizmek CPA against other paid channels automatically

Your AI agent analyzes Sizmek DSP API data and delivers actionable insights — automatically, in seconds.

Manual → auto
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Improvado Agent Reporting

Generate executive reports combining Sizmek programmatic data with organic and social metrics

Your AI agent analyzes Sizmek DSP API data and delivers actionable insights — automatically, in seconds.

4 hrs → 10 min
AI Agent Access

Your agent doesn't just read Sizmek DSP API — it acts on it

Read

Pull metrics, dimensions, and trends from Sizmek DSP API — across every account and campaign. Your AI handles the query.

Write

Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.

Monitor

Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.

Query, write, and monitor Sizmek DSP API through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado MCP — Sizmek DSP API
> Show top 5 campaigns by performance this month
Campaign Spend ROAS
Brand — Exact $4,200 8.1x
Non-Brand $12,800 4.7x
Retargeting — 30d $3,100 4.2x
Competitor $8,400 3.1x
DSA — Blog $2,600 2.8x
5 campaigns • $31,100 total spend • avg 4.6x ROAS
> Pause all ad groups below 1.5x ROAS
✓ 7 ad groups paused • est. savings $12,400/mo
Destinations

Send Sizmek DSP API data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage.

Snowflake
BigQuery
Redshift
Databricks
Power BI
Tableau
Looker Studio
Google Sheets
Domo
Excel
Q Qlik
S3 Amazon S3
Metabase
Grafana
PostgreSQL
Azure SQL
SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Sizmek DSP API as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

Improvado extracts impressions, clicks, conversions, spend, CTR, CPC, CPA, viewability rates, and audience segment performance. The integration also pulls creative performance data and frequency metrics. Custom conversion events and attribution data are included when configured in your Sizmek account.

Put an AI agent on your Sizmek DSP API today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.