Data sources
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Rakuten Advertising

Rakuten Advertising Data Integration — Affiliate Insights

Automate affiliate network performance data including clicks, conversions, and commission tracking. Combine with other marketing channels in your data warehouse.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Rakuten Advertising to your data stack

Improvado connects to Rakuten Advertising's API to extract affiliate network data, commission tracking, and partner performance metrics automatically. The platform pulls data from both affiliate and display advertising programs on scheduled intervals. Commission data, conversion metrics, and partner performance flow directly into your data warehouse or BI tool. Setup requires only API authentication—no technical implementation needed.

Rakuten Advertising Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Rakuten Advertising + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unified affiliate data across networks

Rakuten Advertising data gets normalized through Improvado's Marketing Common Data Model with other affiliate networks and marketing channels. Affiliate commissions align with direct advertising spend, organic traffic, and email marketing in unified reports. Cross-channel analysis shows how affiliate partnerships complement paid media and owned channels. Your team can calculate true customer acquisition costs across all marketing touchpoints.

Use Cases

What users ask their Rakuten Advertising integration

Cross-channel
Compare affiliate ROI across Rakuten, CJ Affiliate, and ShareASale networks
4 hrs → 20 min
Budget optimization
Track customer lifetime value from affiliate acquisitions vs. paid channels
Manual → auto
Executive reporting
Create commission forecasting models based on partner performance trends
6 hrs → 30 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Rakuten Advertising data can Improvado extract?
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Improvado extracts commission data, affiliate partner performance, conversion tracking, display campaign metrics, and transaction details from Rakuten Advertising. The platform pulls both affiliate network and display advertising data.
How often does Rakuten Advertising data update?
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Rakuten Advertising data syncs automatically every few hours to daily based on your configuration. Commission data typically has a 24-48 hour delay due to validation processes in affiliate networks.
Can I track individual affiliate partner performance?
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Yes, Improvado extracts granular partner-level data including individual affiliate performance, commission rates, conversion metrics, and traffic quality scores. This enables detailed partner analysis and optimization.
Does the integration support both CPA and CPS commission models?
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Yes, Improvado handles all Rakuten Advertising commission structures including cost-per-acquisition (CPA), cost-per-sale (CPS), and hybrid models. Commission data is normalized regardless of the underlying structure.
How does Improvado handle Rakuten's attribution windows?
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Improvado respects Rakuten's attribution windows and extracts conversion data based on your configured lookback periods. The platform can pull data for different attribution models (first-click, last-click, etc.).
Can I combine Rakuten data with other affiliate networks?
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Yes, Improvado normalizes Rakuten Advertising data with other affiliate networks like Commission Junction, ShareASale, and PartnerStack. This enables unified affiliate performance analysis across all networks.