Peec.AI + Improvado | AI Insights Connected

Connect Peec.AI in 5 minutes. Query ROAS, spend, conversions, and CPM across campaigns and ad groups. Your agent pulls cross-channel context from 1,000+ sources to optimize paid advertising performance in real-time.

SOC 2 Type II 1,000+ data sources Any warehouse or BI tool

Improvado Agent

Connected to Peec.AI

Show me which product pages have the highest bounce rates and low conversion rates this month.

Your top 5 underperforming pages have bounce rates between 68-82% and conversion rates under 1.2%. The wireless headphones category page has 79% bounce with only 0.8% conversion despite 12,400 sessions.

Run A/B tests on those 5 pages—test shorter load times and different CTA placements.

Tests deployed. I've created 5 experiments in Peec.AI targeting 47,000 monthly sessions across those pages. Monitoring begins in 2 hours with statistical significance checks every 24 hours.

Trusted by data-driven teams

1,000+

Integrations

200+

Peec.AI Fields

99.9%

SLA Uptime

<5 min

Setup

SOC 2

Type II

Key Takeaways

Connect Peec.AI to your data warehouse

Improvado connects directly to Peec.AI's API to extract AI-generated insights and performance metrics. The integration automatically pulls data on model predictions, accuracy scores, and recommendation performance. Data refreshes run on your schedule—hourly, daily, or in real-time. No manual exports or CSV uploads required.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Peec.AI API

15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.

Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.

Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio

AI Agent access via MCP Query, write, and monitor Peec.AI through Claude, ChatGPT, Cursor, or any MCP client

Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.

OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.

Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.

Integration Details

Unify Peec.AI data with marketing platforms

Improvado transforms Peec.AI data using the Marketing Common Data Model (MCDM) for consistent analysis across platforms. Compare AI predictions against actual campaign performance from Google Ads, Facebook, and other channels. The normalized schema ensures metrics like conversion rates and ROI calculations remain consistent. Combine AI insights with traditional marketing data for complete attribution analysis.

Peec AI API · OAuth 2.0 + API key · real-time · incremental

Schema Overview

Data objects and fields Improvado extracts from Peec.AI

Object	Fields
Project	id name status external_id industry target_markets
Chat	date brand_id prompt_id model_channel_id messages cited_sources mentioned_brands
Prompt	id text country_code tag_ids topic_id credit_usage
Model_Channel	id model platform
Visibility_Metric	brand_mentions share_of_voice position competitor_performance timestamp

How it works

From connection to autonomous action in three steps

Connect

Connect Peec.AI via API key from your account settings. Improvado syncs experiment data, variant performance, visitor segments, and conversion metrics in real-time with automatic schema mapping for all test configurations.

Ask

Ask questions like 'Which A/B tests showed significant lift last month?' or 'What's the conversion rate for variant B on the checkout page experiment?' to surface winning variants and statistical confidence levels instantly.

Act

The agent launches new experiments, pauses underperforming variants, allocates traffic between test groups, and adjusts targeting rules based on segment performance—all executed directly in your Peec.AI workspace.

Use Cases

What teams ask their AI agent about Peec.AI

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

See how teams use Improvado →

Improvado Agent Analysis

Compare Peec.AI predictions against actual campaign performance across Google Ads and Facebook

Your AI agent analyzes Peec.AI data and delivers actionable insights — automatically, in seconds.

6 hrs → 20 min

Improvado Agent Cross-channel

Optimize ad spend using AI recommendations combined with real-time performance data

Your AI agent analyzes Peec.AI data and delivers actionable insights — automatically, in seconds.

Manual → auto

Improvado Agent Reporting

Create executive dashboards showing AI prediction accuracy and marketing ROI impact

Your AI agent analyzes Peec.AI data and delivers actionable insights — automatically, in seconds.

4 hrs → 10 min

AI Agent Access

Your agent doesn't just read Peec.AI — it optimizes spend.

Read

Reads experiment configurations, variant performance metrics, visitor segment data, conversion rates by variant, statistical significance scores, traffic allocation percentages, test duration and sample sizes, and historical test results across all active and completed experiments.

Write

Writes new A/B and multivariate test configurations, adjusts traffic allocation between variants, pauses or resumes experiments, modifies targeting rules and audience segments, updates test hypotheses and success metrics, and archives completed tests with documented learnings.

Monitor

Monitors conversion rate changes across variants, statistical significance thresholds, traffic distribution anomalies, experiment duration milestones, sample size adequacy, segment performance divergence, and winning variant emergence—triggering alerts when tests reach conclusive results or require intervention.

Query campaign metrics, pause underperforming ad groups, and monitor ROAS shifts through Claude, ChatGPT, Cursor, or any MCP client. Every bid adjustment, budget change, and data query is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client

Explore MCP →

Improvado Agent · Peec.AI

You

Which product pages have the worst performance metrics this quarter?

Underperforming Pages

Page	Bounce Rate	Conv. Change
/products/wireless-headphones	79.2%	-18%
/products/smart-watches	74.8%	-22%
/products/fitness-trackers	81.5%	-31%
/products/bluetooth-speakers	68.3%	-14%
/products/phone-accessories	72.1%	-19%

5 pages · 47K sessions · avg 75% bounce · -21% conv. vs. Q3

You

Launch multivariate tests on the top 3 pages to improve conversion rates.

3 Experiments Deployed

Testing 6 variants across 31K sessions

Destinations

Send Peec.AI data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.

Snowflake → BigQuery → Redshift → Databricks → Power BI → Tableau → Looker Studio → Google Sheets → Domo → Excel → Qlik → Amazon S3 → Metabase → Grafana → PostgreSQL → Azure SQL →

SOC 2 Type II: Certified Security

HIPAA: Health Data Privacy

GDPR: EU Data Protection

CCPA: CA Privacy Standard

Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Peec.AI as one of 1,000+ integrated sources.

Feature	Improvado	Supermetrics	Funnel.io	Fivetran
Data fields extracted	200+	~90	~120	~80
Total integrations	1,000+	~150	~500	~300
Cross-channel normalization (CDM)	✓ Built-in	✗ Manual	Basic mapping	✗ Raw only
AI Agent access (MCP)	✓ Read, Write, Monitor	✗	✗	✗
Data warehouse destinations	✓ 16+ warehouses & BI tools	Sheets, Looker, BigQuery	BigQuery, Snowflake, Redshift	✓ Broad warehouse support
Refresh frequency	Every 15 min	Scheduled triggers	Daily / 6hr	Every 15 min (premium)
SOC 2 Type II & HIPAA	✓	✗ SOC 2 only	✓ SOC 2	✓
Best for	Teams that want an AI agent, not a pipeline	Small teams, spreadsheets	Mid-market, data teams	Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

What Peec.AI data can Improvado extract?

Improvado extracts AI model predictions, accuracy metrics, recommendation scores, and performance analytics from Peec.AI. The integration captures both real-time predictions and historical model performance data. Custom metrics and AI-generated insights are also available through the API connection.

How often does Peec.AI data sync with my warehouse?

Data syncs run on your preferred schedule—hourly, daily, or in real-time depending on your plan. Improvado automatically handles API rate limits and ensures data consistency. You can adjust sync frequency based on how often your AI models generate new predictions.

Can I combine Peec.AI data with other marketing platforms?

Yes, Improvado normalizes Peec.AI data alongside 500+ marketing platforms using the Marketing Common Data Model. This enables direct comparison between AI predictions and actual results from Google Ads, Facebook, and other channels. Cross-platform attribution becomes possible with unified data schemas.

What data warehouses support Peec.AI integration?

Improvado loads Peec.AI data into BigQuery, Snowflake, Redshift, and Azure Synapse. The integration also works with BI tools like Tableau, Power BI, and Looker. Data arrives in a ready-to-analyze format with proper data types and relationships.

How does Improvado handle Peec.AI API authentication?

Improvado securely stores your Peec.AI API credentials and handles all authentication automatically. The platform manages token refresh and API versioning updates. Your credentials are encrypted and never shared with third parties.

Can I customize which Peec.AI metrics get extracted?

Yes, you can select specific AI models, prediction types, and performance metrics during setup. Improvado supports custom field mapping and metric calculations. The integration adapts to your specific Peec.AI configuration and use cases.

Customer stories

See all customer stories →

“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”

Jeff LeeHead of Social, Media Buy, Influencer & Marketing Data, ASUS

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“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”

Marc CerniglioInsights & Automation Manager, Chacka Marketing

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