Adform Integration for Programmatic Campaign Analysis
Connect Adform and let AI agents query programmatic campaigns, creative performance, and audience insights across all DSP platforms.
Connect Adform to your data warehouse
Improvado connects to Adform's API to extract programmatic advertising data including campaign performance, creative metrics, and audience insights automatically. The platform retrieves data from Adform DSP and DMP on your specified schedule. Campaign data, impression metrics, and conversion tracking flow directly into destinations like Snowflake, BigQuery, or Tableau. Connection setup requires only API credentials—no custom development needed.
Unified programmatic data across platforms
Adform data gets standardized through Improvado's Marketing Common Data Model alongside other advertising platforms. Programmatic campaign performance aligns with Google Ads, Facebook, and other media channels in unified dashboards. Cross-platform analysis reveals how Adform programmatic campaigns perform against direct media buys and social advertising. Your team can compare cost per acquisition across all channels using consistent metrics.
Data objects and fields Improvado extracts from Adform
| Object | Fields |
|---|---|
| Campaign | spend impressions clicks conversions CTR CPC CPM status |
| LineItem | budget impressions clicks spend delivery_status pacing |
| Banner | banner_id impressions clicks CTR conversions viewable_impressions |
| Audience | audience_name reach impressions clicks conversion_rate |
From connection to autonomous action in three steps
Connect
Ask
Act
What teams ask their AI agent about Adform
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Compare programmatic performance across Adform, DV360, and Amazon DSP campaigns
Your AI agent analyzes Adform data and delivers actionable insights — automatically, in seconds.
Optimize audience targeting by combining Adform DMP data with CRM segments
Your AI agent analyzes Adform data and delivers actionable insights — automatically, in seconds.
Track programmatic attribution from impression to conversion in executive reports
Your AI agent analyzes Adform data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read Adform — it optimizes programmatic spend
Read
Write
Monitor
AI agents query DSP campaign metrics, DMP audience data, and creative performance from Adform. Ask "which Adform audiences overlap with high-value CRM segments?" or "compare impression-to-conversion rates across Adform, DV360, and Amazon DSP." The agent identifies programmatic targeting strategies that work across multiple platforms.
| Campaign | Impressions | CTR Change |
|---|---|---|
| Nordic Spring Collection | 2.4M impr | +0.8% |
| Urban Essentials - Retargeting | 1.8M impr | +1.2% |
| Summer Preview - Prospecting | 3.1M impr | -0.3% |
| Brand Awareness - Desktop | 892K impr | +0.5% |
| Mobile App Install Push | 1.5M impr | -0.7% |
Send Adform data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
- SOC 2 Type II
- Certified Security
- HIPAA
- Health Data Privacy
- GDPR
- EU Data Protection
- CCPA
- CA Privacy Standard
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Adform as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
What Adform data does Improvado extract?
How frequently can Adform data be synced?
Can I combine Adform data with other DSP platforms?
Does the Adform integration support both DSP and DMP data?
What attribution data can I get from Adform?
How does Improvado handle Adform's complex campaign structures?
“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”
“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”
Put an AI agent on your Adform today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.