Hyros Data Integration | Multi-Touch Attribution Analytics
Connect Hyros in 5 minutes. Your AI agent reads multi-touch attribution data, customer journey touchpoints, and ad creative performance — then correlates with cross-channel insights from 1,000+ sources.
What your AI agent extracts from Hyros
Improvado pulls real-time customer journey data, multi-touch attribution models, ad creative performance breakdowns, sales source tracking, and ROAS metrics from Hyros. Your agent accesses every touchpoint across paid and organic channels — Facebook, Google, TikTok, email — with server-side tracking accuracy. All attribution data flows into a unified model alongside your CRM, analytics, and ad platform metrics.
Advanced Attribution Data Integration
Improvado pulls real-time customer journey data, multi-touch attribution models, ad creative performance, sales source tracking, and ROAS metrics from Hyros. We capture every touchpoint across paid and organic channels with server-side tracking accuracy, attribution windows, journey length, and revenue mapping across all campaigns and creatives.
Data objects and fields Improvado extracts from Hyros
| Object | Fields |
|---|---|
| CustomerJourneys | journey_id customer_id touchpoint_sequence attributed_revenue journey_duration conversion_timestamp |
| AdCreatives | creative_id platform creative_type attributed_revenue impressions touchpoint_count |
| AttributionModels | model_type channel attributed_sales roas first_touch_revenue last_touch_revenue |
| SalesSources | source_channel source_campaign revenue customer_count avg_order_value |
From connection to autonomous action in three steps
Connect
Ask
Act
What teams ask their AI agent about Hyros
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Which ad creatives drove the most attributed revenue in the last 30 days across Facebook and TikTok?
Your AI agent analyzes Hyros data and delivers actionable insights — automatically, in seconds.
Compare ROAS from Hyros attribution vs. platform-reported ROAS for Google Ads last quarter
Your AI agent analyzes Hyros data and delivers actionable insights — automatically, in seconds.
Flag campaigns with attribution discrepancies over 25% and sync findings to Slack
Your AI agent analyzes Hyros data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read Hyros — it optimizes attribution insights.
Read
Write
Monitor
Claude, ChatGPT, and Cursor can analyze multi-touch attribution patterns, identify high-revenue customer segments, and surface creative performance anomalies in real time. While Hyros does not expose a public write-back API, your agent enriches attribution data with cross-platform context and triggers alerts when journey patterns shift. Every query and insight is logged in an immutable audit trail.
| Creative | Attributed Revenue | True ROAS |
|---|---|---|
| FB Video — Product Demo v3 | $127,340 | 8.2x |
| TikTok UGC — Testimonial Reel | $94,820 | 7.6x |
| FB Carousel — Feature Showcase | $81,560 | 6.9x |
| TikTok Static — Before/After | $68,290 | 5.4x |
| FB Story — Limited Offer | $52,110 | 4.8x |
Send Hyros data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
- SOC 2 Type II
- Certified Security
- HIPAA
- Health Data Privacy
- GDPR
- EU Data Protection
- CCPA
- CA Privacy Standard
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Hyros as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
How does Improvado connect to Hyros?
What Hyros data does Improvado pull?
How often does Hyros data refresh?
Can the AI agent write data back to Hyros?
Is Hyros data secure with Improvado?
How does Hyros connect with other platforms in Improvado?
“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”
“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”
Put an AI agent on your Hyros today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.