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Campaign performance, creator metrics, and engagement data synced to Redshift. Turn influencer spend into measurable revenue attribution reports.
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Improvado connects to CreatorIQ's API to extract influencer campaign data, creator performance metrics, and partnership ROI automatically. The integration captures campaign reach, engagement rates, conversion tracking, and creator demographics from your influencer marketing programs. Data syncs run on scheduled intervals from daily to weekly based on campaign frequency. Your CreatorIQ insights flow directly into BigQuery, Snowflake, Tableau, or other analytics platforms.
Improvado normalizes CreatorIQ data using the Marketing Common Data Model (MCDM), creating consistent metrics across all your marketing channels. Compare influencer campaign performance against paid social, search ads, and 500+ other marketing platforms in unified dashboards. MCDM ensures 'engagement rates' and 'reach' from CreatorIQ match the same metrics from organic social and paid campaigns. Cross-channel attribution includes influencer touchpoints in your customer journey analysis.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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