Data sources
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Google Campaign Manager (by Profile)

Google Campaign Manager Data Integration

Connect Google Campaign Manager profile data to your data warehouse in minutes. Improvado extracts campaign performance, conversion tracking, and attribution data automatically.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Google Campaign Manager profiles instantly

Improvado connects directly to Google Campaign Manager's API to extract profile-level campaign data, including impressions, clicks, conversions, and revenue metrics. The integration pulls data from multiple profiles simultaneously, eliminating manual report downloads. Data refreshes automatically on your preferred schedule, ensuring your dashboards always reflect current performance. Profile-level granularity enables detailed analysis of campaign performance across different business units or client accounts.

Google Campaign Manager (by Profile) Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Google Campaign Manager (by Profile) + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unified campaign data across all platforms

Improvado's Marketing Common Data Model normalizes Google Campaign Manager data alongside 500+ other marketing platforms. Campaign metrics, dimensions, and attribution data align with standardized naming conventions for seamless cross-platform analysis. Compare Google Campaign Manager performance against Google Ads, Facebook, and other channels using consistent metrics. The unified data model eliminates discrepancies and enables accurate multi-touch attribution reporting.

Use Cases

What users ask their Google Campaign Manager (by Profile) integration

Cross-channel
Compare display campaign performance across Google Campaign Manager and social platforms
6 hrs → 20 min
Budget optimization
Optimize programmatic spend using real-time conversion data from multiple profiles
Manual → auto
Executive reporting
Generate executive reports combining display, search, and social campaign metrics
4 hrs → 10 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Google Campaign Manager data does Improvado extract?
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Improvado extracts campaign performance metrics, conversion data, audience insights, and attribution reports from Google Campaign Manager profiles. The integration includes impressions, clicks, CTR, conversions, revenue, and custom Floodlight variables. Profile-level data enables granular analysis across different business units or client accounts.
How often does Google Campaign Manager data refresh?
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Google Campaign Manager data refreshes automatically based on your configured schedule, typically every 1-24 hours. Improvado supports real-time data pulls for time-sensitive campaigns and reporting needs. You can customize refresh frequency for different data types and profiles.
Can I connect multiple Google Campaign Manager profiles?
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Yes, Improvado supports multiple Google Campaign Manager profiles within a single integration setup. Each profile's data is extracted and labeled separately for easy identification in your data warehouse. This enables consolidated reporting across different business units, brands, or client accounts.
What destinations work with Google Campaign Manager data?
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Google Campaign Manager data integrates with BigQuery, Snowflake, Redshift, Azure Synapse, and cloud storage solutions. For visualization, data flows directly to Tableau, Power BI, Looker, and other BI tools. The integration supports both data warehouse and direct visualization connections.
How does Improvado handle Google Campaign Manager attribution data?
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Improvado extracts attribution reports including view-through and click-through conversions from Google Campaign Manager. The data includes path-to-conversion analysis and cross-device attribution metrics. Attribution data normalizes with other platforms for unified customer journey analysis.
Does the integration include Google Campaign Manager 360 features?
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Yes, the integration supports Google Campaign Manager 360 advanced features including Data Transfer, advanced attribution models, and premium reporting capabilities. Enterprise-level data governance and privacy controls are maintained throughout the extraction process. Custom dimensions and metrics from Campaign Manager 360 are fully supported.