Singular Integration

Singular Data Integration for Mobile Attribution

Connect Singular in 5 minutes. Let your AI agent query ROAS, CPM, ad spend, and conversion data across campaigns and ad groups—then enrich it with cross-channel context from 1,000+ marketing and analytics sources.

SOC 2 Type II
1,000+ Data Sources
Any Warehouse or BI Tool
A
Improvado Agent
Connected to Singular
Show me our top 5 mobile campaigns by ROAS in the last 30 days.
Your top campaigns drove $487K revenue on $89K spend. Campaign 'iOS_US_Finance' leads at 7.2x ROAS, followed by 'Android_LATAM_Shopping' at 6.8x. Overall blended ROAS across these five is 5.5x.
Pause any campaign below 3x ROAS and reallocate budget to the top two performers.
Paused 2 underperforming campaigns. Shifted $12K daily budget to 'iOS_US_Finance' and 'Android_LATAM_Shopping'. Expected lift: +18% revenue based on historical performance.
Trusted by data-driven teams
DockerOMDhimsillyMattelASUSActivision
1,000+
Integrations
200+
Singular Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Improvado Key Takeaways

Connect Singular attribution data

Improvado extracts mobile attribution data, campaign performance metrics, and user acquisition analytics from Singular APIs automatically. Access install attribution, revenue tracking, cohort analysis, and LTV data without manual exports. Data syncs every 4 hours to ensure your mobile marketing dashboards reflect the latest attribution and performance insights.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Singular API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Singular through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
Integration Details

Unified mobile marketing analytics

Improvado's MCDM standardizes Singular attribution data with AppsFlyer, Adjust, Branch, and other mobile measurement platforms. Install costs, LTV metrics, and attribution windows use consistent formatting across all sources. This normalization enables comprehensive mobile marketing analysis without manual data mapping or transformation workflows.

Singular Reporting API v2.0 · API key auth · hourly sync · incremental
Schema Overview

Data objects and fields Improvado extracts from Singular

Object Fields
Install
app source campaign adgroup creative os install_date installs
Event
app source campaign event_name custom_user_id revenue event_time is_organic
Cohort
cohort_date cohort_period retention arpu paying_users ltv
Cost
source campaign adgroup creative adn_cost adn_impressions adn_clicks ecpi roi
Creative
creative_name creative_hash creative_url network campaign installs cost
How it works

From connection to autonomous action in three steps

1

Connect

Connect your Singular account via API key. Improvado syncs attribution data, campaign performance, creative-level metrics, cohort analysis, and fraud prevention signals across all connected ad networks and publishers.

2

Ask

Ask questions like 'Which creatives have the highest Day-7 retention?' or 'Show me cost per install by country for our last product launch' — the agent queries your unified Singular data and surfaces insights instantly.

3

Act

The agent pauses underperforming campaigns, adjusts attribution windows, creates custom cohort segments, flags fraud patterns, and reallocates spend across networks based on your LTV and retention thresholds.

Use Cases

What teams ask their AI agent about Singular

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

See how teams use Improvado →
A
Improvado Agent Analysis

Compare Singular attribution data with AppsFlyer and Adjust in unified dashboards

Your AI agent analyzes Singular data and delivers actionable insights — automatically, in seconds.

7 hrs → 20 min
A
Improvado Agent Cross-channel

Optimize mobile ad spend using real-time Singular ROI and LTV analytics

Your AI agent analyzes Singular data and delivers actionable insights — automatically, in seconds.

5 hrs → 15 min
A
Improvado Agent Reporting

Generate executive reports on mobile user acquisition costs and revenue attribution

Your AI agent analyzes Singular data and delivers actionable insights — automatically, in seconds.

6 hrs → 10 min
AI Agent Access

Your agent doesn't just read Singular—it optimizes and alerts.

Read

The agent reads campaign performance, creative-level metrics, install and event data, attribution breakdowns by source and network, cohort retention curves, LTV projections, fraud scores, SKAdNetwork postbacks, and cost aggregation across all integrated ad platforms.

Write

The agent pauses or activates campaigns, adjusts bid strategies, creates and updates cohort definitions, sets attribution window rules, flags suspicious traffic sources, and triggers budget reallocation workflows based on ROAS or LTV targets you define.

Monitor

The agent monitors real-time install volume anomalies, ROAS threshold breaches, retention drop-offs by cohort, fraud score spikes, attribution discrepancies between networks, and creative fatigue indicators — alerting you or taking corrective action automatically.

Query campaign performance, update budgets and bids, and monitor spend anomalies through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed for full visibility.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado Agent · Singular
You
Show me top mobile campaigns by ROAS in the last 30 days
A
Top Campaigns
Campaign Spend ROAS
iOS_US_Finance $23,400 7.2x
Android_LATAM_Shopping $18,900 6.8x
iOS_EU_Travel $21,100 5.9x
Android_US_Fitness $14,800 4.7x
iOS_APAC_Gaming $10,800 4.1x
5 campaigns · $89K spend · avg 5.5x ROAS
You
Pause campaigns below 3x ROAS and shift budget to top two
A
Budget reallocation confirmed
2 campaigns paused · $12K/day redistributed
Destinations

Send Singular data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.

SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Singular as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

What Singular metrics can Improvado extract?
Improvado extracts install attribution, revenue tracking, cohort analysis, LTV metrics, and campaign performance data from Singular. This includes cost per install, return on ad spend, user retention rates, and attribution breakdowns by traffic source.
Can I access Singular cohort and LTV data?
Yes, Improvado extracts cohort performance metrics, lifetime value calculations, and retention analytics from Singular. You can analyze user behavior patterns and revenue attribution across different time periods and user segments.
How does Singular data integrate with other attribution platforms?
Improvado normalizes Singular data with AppsFlyer, Adjust, Branch, and other mobile measurement platforms using consistent field names. Attribution metrics, install costs, and LTV calculations align across all platforms for unified mobile marketing analysis.
What attribution windows are available from Singular?
Improvado extracts attribution data across multiple time windows from Singular, typically including 1-day, 7-day, and 30-day attribution periods. You can analyze both click and view-through attribution for comprehensive campaign performance assessment.
Can I track Singular campaign performance by traffic source?
Yes, Improvado extracts campaign performance broken down by traffic source, including Facebook, Google, TikTok, and other advertising networks. This enables granular analysis of user acquisition costs and performance across all mobile marketing channels.
How far back can I import Singular historical data?
Historical data availability depends on your Singular account plan and data retention settings. Improvado typically accesses 12+ months of attribution and campaign performance data for comprehensive historical analysis and trend identification.