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Pull brand safety scores, viewability metrics, and fraud detection data from DoubleVerify. Connect verified ad performance data directly to PowerBI or your analytics stack.
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Improvado connects to DoubleVerify's reporting API to extract brand safety scores, viewability metrics, and fraud detection data. The integration pulls campaign-level and creative-level performance data including invalid traffic rates and contextual targeting results. Data updates automatically based on your reporting schedule—daily, weekly, or custom intervals. Eliminate manual report downloads and spreadsheet management.
Improvado normalizes DoubleVerify data using the Marketing Common Data Model (MCDM), aligning brand safety metrics with campaign performance from DSPs and ad networks. Campaign IDs, creative identifiers, and placement data sync with your media buying platforms. This standardization enables analysis of how media quality impacts campaign performance across all channels. Compare viewability rates and brand safety scores alongside conversion metrics in unified reports.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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