ACME
Connect ACME in 5 minutes. Your AI agent queries spend, ROAS, conversions, and CPM across campaigns and ad groups — then correlates it with cross-channel insights from 1,000+ marketing sources.
Key Takeaways What your AI agent extracts from ACME
Improvado pulls complete campaign hierarchies, performance metrics, and cost data. Access spend, ROAS, impressions, clicks, conversions, CPM, CPC, and granular ad group breakdowns.
Standardized ACME data integration
Raw ACME data is transformed through Improvado's Marketing Common Data Model, ensuring consistent formatting and field naming conventions. This standardization allows ACME data to integrate seamlessly with other business platforms in your data stack. The MCDM handles data type conversions, null value management, and metric calculations automatically. Your analysts can focus on deriving insights rather than cleaning and preparing data from multiple sources.
Data objects and fields Improvado extracts from ACME
| Object | Fields |
|---|---|
| Campaign | spend impressions clicks conversions cost_per_conversion roas status daily_budget |
| Ad Group | bid_amount target_audience ad_group_status impressions clicks cpc |
| Ad | ad_format click_through_rate impressions spend video_completion_rate quality_score |
| Keyword | match_type cost_per_click search_volume conversion_rate quality_score |
| Conversion | conversion_type conversion_value attribution_window revenue conversion_time |
From connection to autonomous action in three steps
Connect
Connect your ACME account via OAuth in under 60 seconds. The agent authenticates with read and write permissions to access campaign data and execute optimization actions on your behalf.
Ask
Ask questions like Which ACME campaigns have declining ROAS this month? or Show me ad sets with high CPC but low conversion rates. The agent queries your live ACME data and surfaces actionable insights.
Act
The agent pauses underperforming campaigns, adjusts budgets based on performance thresholds, and logs every action with full audit trails.
What teams ask their AI agent about ACME
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Show me all ACME campaigns with ROAS below 2.5 and spend over $5,000 this month.
Your AI agent analyzes ACME data and delivers actionable insights — automatically, in seconds.
Compare ACME CPC trends against Google Ads and Meta for the last 30 days by campaign type.
Your AI agent analyzes ACME data and delivers actionable insights — automatically, in seconds.
Pause all ACME ad groups in the Spring Collection campaign with conversion rates below 1.2%.
Your AI agent analyzes ACME data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read ACME — it optimizes it.
Read
The agent reads campaign performance metrics including spend, revenue, ROAS, impressions, clicks, conversions, CPC, and CTR across all active and paused campaigns in your ACME account.
Write
The agent pauses or activates campaigns, adjusts daily and lifetime budgets, duplicates high-performing ad sets, updates bid strategies, and modifies campaign settings directly in your ACME account.
Monitor
The agent monitors ROAS thresholds, budget pacing anomalies, conversion rate drops, and CPC spikes — alerting your team and executing pre-approved actions automatically.
Query campaign performance, update budgets, pause underperforming ad groups, and monitor ROAS shifts through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged, governed, and auditable.
| Campaign | Spend | ROAS |
|---|---|---|
| Brand — Exact | $4,200 | 8.1x |
| Non-Brand | $12,800 | 4.7x |
| Retargeting — 30d | $3,100 | 4.2x |
| Competitor | $8,400 | 3.1x |
| DSA — Blog | $2,600 | 2.8x |
Send ACME data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with ACME as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
How does Improvado connect to ACME?
What ACME data does Improvado pull?
How often does ACME data refresh?
Can the AI agent write data back to ACME?
Is ACME data secure with Improvado?
How does ACME connect with other platforms in Improvado?
"Improvado saves about 90 hours per week and allows us to focus on data analysis."
"Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours."
Put an AI agent on your ACME today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.