Vantage Integration

Vantage Data Integration | Cloud Cost Analytics

Connect Vantage to your data warehouse and BI tools through Improvado's automated pipeline. Extract cloud cost data, usage metrics, and optimization recommendations for unified financial operations across your infrastructure stack.

A
Improvado Agent
Connected to Vantage
What's our Vantage performance this month vs last?
This month's blended ROAS is 4.2x, up from 3.8x last month (+10.5%).

Top performer: Brand campaigns at 8.1x ROAS.
Pause any ad groups under 1.5x ROAS
Found 7 ad groups below threshold. Pausing now — estimated savings: $12,400/mo.
1,000+
Integrations
200+
Vantage Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Trusted by ASUS Activision SXSW Dentsu Havas GroupM
Key Takeaways

Connect Vantage to your data infrastructure

Improvado connects to Vantage's API to extract cloud cost data, resource usage metrics, and optimization recommendations across your AWS, Azure, and GCP environments. The platform automatically pulls data on configurable schedules, from hourly cost updates to daily summaries. No manual cost report exports or custom development needed. Your cloud financial data flows continuously into your preferred analytics platform.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Vantage API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Vantage through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works

From connection to autonomous action in three steps

1

Connect

Authenticate Vantage via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.

2

Ask

Your AI agent queries Vantage performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.

3

Act

The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.

About this integration

Extract All Your Marketing Data from Vantage

This Improvado integration is available by request only. Unlike our typical API integrations which can be set up by anyone in just a few clicks, this one will need a bit of work on our side (and maybe even on yours). Sometimes we need to play together to achieve the best results for everyone.

Integration details

Unified cost data across all platforms

Improvado's Marketing Common Data Model normalizes Vantage cost data with your business metrics, project management, and financial systems. Cloud spending aligns with team budgets, project timelines, and revenue data. Resource usage connects to application performance and customer metrics. This unified approach enables comprehensive cost attribution and ROI analysis across your entire technology stack.

Use Cases

What teams ask their AI agent about Vantage

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

A
Improvado Agent Analysis

Match Vantage cloud costs with project budgets and team allocations for accurate tracking

Your AI agent analyzes Vantage data and delivers actionable insights — automatically, in seconds.

6 hrs → 30 min
A
Improvado Agent Cross-channel

Correlate infrastructure spending with application performance and customer usage metrics

Your AI agent analyzes Vantage data and delivers actionable insights — automatically, in seconds.

Manual → auto
A
Improvado Agent Reporting

Build executive dashboards showing cloud costs alongside business revenue and margins

Your AI agent analyzes Vantage data and delivers actionable insights — automatically, in seconds.

4 hrs → 18 min
AI Agent Access

Your agent doesn't just read Vantage — it acts on it

Read

Pull metrics, dimensions, and trends from Vantage — across every account and campaign. Your AI handles the query.

Write

Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.

Monitor

Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.

Query, write, and monitor Vantage through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado MCP — Vantage
> Show top 5 campaigns by performance this month
Campaign Spend ROAS
Brand — Exact $4,200 8.1x
Non-Brand $12,800 4.7x
Retargeting — 30d $3,100 4.2x
Competitor $8,400 3.1x
DSA — Blog $2,600 2.8x
5 campaigns • $31,100 total spend • avg 4.6x ROAS
> Pause all ad groups below 1.5x ROAS
✓ 7 ad groups paused • est. savings $12,400/mo
Destinations

Send Vantage data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage.

Snowflake
BigQuery
Redshift
Databricks
Power BI
Tableau
Looker Studio
Google Sheets
Domo
Excel
Q Qlik
S3 Amazon S3
Metabase
Grafana
PostgreSQL
Azure SQL
SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Vantage as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

Improvado extracts cloud costs by service, resource usage metrics, optimization recommendations, and budget alerts from Vantage. The integration captures data across AWS, Azure, and GCP with detailed breakdowns by team, project, and environment. All custom tags and cost allocation rules are preserved.

Put an AI agent on your Vantage today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.