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Extract campaign performance, audience reach, and spending data from Samsung's demand-side platform. Unify programmatic metrics with other ad channels in Tableau.
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Improvado connects to Samsung DSP APIs to extract your connected TV and programmatic advertising data automatically. Pull campaign performance, audience metrics, creative analytics, and spend data without manual reporting downloads. Data refreshes every 3 hours to keep your CTV insights current. Complete the integration in minutes using our pre-configured Samsung DSP connector with automated field mapping.
Improvado normalizes Samsung DSP data using our Marketing Common Data Model (MCDM) for consistent analysis across all programmatic platforms. Compare CTV performance with display, video, and mobile campaigns from The Trade Desk, DV360, and Amazon DSP. Analyze cross-device reach and frequency across Samsung smart TVs and other connected devices. Build comprehensive attribution models that include CTV viewership alongside digital and traditional media channels.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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