Connect AWS IAM — Data Acceleration
Connect AWS IAM in 5 minutes and let your AI agent query campaign performance, analyze spend and ROAS, optimize ad groups, and monitor impressions, clicks, and conversions. Combine AWS IAM data with 1,000+ marketing and analytics sources for complete cross-channel intelligence.
Key Takeaways Connect AWS IAM with automated integration
Improvado connects directly to AWS IAM's SQL interface to extract your processed marketing datasets and analytical results. Our platform pulls transformed data, aggregated metrics, and analytical outputs from your Dremio data lakehouse on your preferred schedule. Data flows seamlessly from Dremio to your chosen destinations without complex query management. Authentication and connection handling happens automatically through our secure interface.
Unified data lakehouse integration
AWS IAM integration extends Improvado's Marketing Common Data Model to include your processed lakehouse datasets alongside raw marketing platform data. Combine Dremio's analytical outputs with fresh marketing data for comprehensive reporting workflows. Use Dremio as an intermediate processing layer while maintaining unified data governance across all platforms. Build dashboards that blend real-time marketing data with historical analytical insights from your lakehouse.
Data objects and fields Improvado extracts from AWS IAM
| Object | Fields |
|---|---|
| User | userName userId createDate passwordLastUsed mfaEnabled |
| Role | roleName roleId createDate assumeRolePolicyDocument maxSessionDuration |
| Policy | policyName policyId createDate attachmentCount defaultVersionId |
| Group | groupName groupId createDate path arn |
| AccessKey | accessKeyId status createDate userName lastUsedDate |
From connection to autonomous action in three steps
Connect
Connect AWS IAM through read-write API credentials with permissions for iam:ListUsers, iam:GetRole, iam:UpdateAssumeRolePolicy, and cloudtrail:LookupEvents. The agent authenticates via IAM user or role with programmatic access, pulling identity and access data across all linked AWS accounts in your organization.
Ask
Ask questions like 'Which service accounts have unused permissions?' or 'Show me all roles that can assume admin access' or 'Which users accessed S3 buckets outside business hours last week?'
Act
The agent modifies IAM policies to remove unused permissions, updates trust relationships on roles, enables MFA requirements, rotates access keys on a schedule, and revokes sessions for flagged users. It enforces least-privilege policies by comparing actual resource access against granted permissions.
What teams ask their AI agent about AWS IAM
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Extract AWS IAM analytical results to combine with real-time marketing platform data
Your AI agent analyzes AWS IAM data and delivers actionable insights — automatically, in seconds.
Sync processed customer segments from AWS IAM to marketing automation platforms
Your AI agent analyzes AWS IAM data and delivers actionable insights — automatically, in seconds.
Generate executive reports combining AWS IAM insights with fresh campaign data
Your AI agent analyzes AWS IAM data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read AWS IAM — it optimizes campaigns.
Read
The agent reads IAM users, roles, groups, policies, permission boundaries, access keys, MFA device status, password policies, service control policies, and CloudTrail logs for authentication events. It pulls cross-account trust relationships, assume-role activity, and permission usage patterns across your AWS organization.
Write
The agent updates IAM policies to remove unused permissions, modifies trust relationships on roles, enables or enforces MFA on users, rotates access keys, deletes inactive credentials, attaches permission boundaries, and revokes active sessions. It applies service control policies and updates password requirements at the organization level.
Monitor
The agent monitors for new IAM users or roles with elevated privileges, access key age exceeding rotation policies, failed login attempts indicating brute force, cross-account access from unknown accounts, permission escalation attempts, and any IAM entity operating without MFA. It tracks unused permissions and flags over-privileged identities.
Query metrics, pause underperforming ad groups, adjust budgets, and monitor ROAS shifts through Claude, ChatGPT, Cursor, or any MCP client. Every campaign update, spend adjustment, and data query is logged and governed for full compliance.
| Role Name | Trusted Account | Last Used |
|---|---|---|
| DataPipelineRole | Partner-Analytics | 2 days ago |
| VendorIntegrationRole | Logistics-External | 47 days ago |
| AuditAccessRole | Compliance-Team | 8 hours ago |
| LegacyMigrationRole | Old-Infrastructure | 91 days ago |
| PartnerAPIRole | Shipping-Provider | 12 days ago |
Send AWS IAM data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with AWS IAM as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
What data can Improvado extract from AWS IAM?
How does AWS IAM integration work with other connectors?
Can I schedule automatic AWS IAM data extraction?
Does this require special AWS IAM configuration?
Where can I send data extracted from AWS IAM?
How does AWS IAM connect with other platforms in Improvado?
"Improvado saves about 90 hours per week and allows us to focus on data analysis."
"Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours."
Put an AI agent on your AWS IAM today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.