Data sources
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TVMaze Schedule

TVMaze + Improvado: TV Schedule Data Automated

Access show schedules, episode data, and programming information from TVMaze. Integrate with data warehouses for entertainment industry insights and planning.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect TVMaze Schedule to your data warehouse

Improvado connects to TVMaze's schedule API to automatically extract TV programming data, show schedules, and episode information. The integration pulls comprehensive television schedule data including air times, network information, and show metadata on a regular basis. You can access detailed programming schedules, episode ratings, and network lineup data for media planning and analysis. Data flows seamlessly to BigQuery, Snowflake, Redshift, and your preferred analytics platforms.

TVMaze Schedule Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
TVMaze Schedule + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unified TV schedule data for media planning

Improvado's Marketing Common Data Model (MCDM) standardizes TVMaze schedule data with advertising spend, audience metrics, and campaign performance data. TV programming information integrates with media buying data for comprehensive advertising analysis. The normalized schema enables correlation between show schedules and advertising effectiveness across different time slots. You can optimize media placement by analyzing programming data alongside campaign performance metrics.

Use Cases

What users ask their TVMaze Schedule integration

Cross-channel
Correlate TV show schedules with advertising performance to optimize media buying strategies
8 hrs → 30 min
Budget optimization
Track programming changes against campaign delivery to adjust media plans in real-time
Manual → auto
Executive reporting
Build media planning dashboards combining schedule data with audience and spend metrics
6 hrs → 15 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

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Ideate
Launch
Measure
Analyze
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Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What TVMaze schedule data can Improvado extract?
+
Improvado extracts TV show schedules, episode information, air times, network data, and program metadata. The integration also pulls show ratings, genre classifications, and schedule changes for comprehensive TV programming analysis.
How frequently does TVMaze schedule data update?
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Data syncs automatically based on your schedule, typically daily or weekly to capture programming changes. You can adjust sync frequency based on your media planning cycle and reporting requirements.
Can I filter TVMaze data by specific networks or shows?
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Yes, Improvado allows you to configure filters for specific networks, genres, or show types during setup. This enables focused data extraction that matches your media planning and advertising needs.
Does the integration handle international TV schedules?
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The integration extracts schedule data from all regions and networks available through TVMaze's API. This includes international programming data for global media planning and cross-market analysis.
What destinations work with TVMaze schedule data?
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TVMaze data can be sent to BigQuery, Snowflake, Redshift, Azure Synapse, and BI tools like Tableau, Power BI, and Looker. The integration supports over 200 destination platforms for flexible media analysis.
How does Improvado structure TVMaze schedule data for analysis?
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Improvado transforms TVMaze data into a normalized schema optimized for media planning analysis. The structured format enables easy joins with advertising data and supports time-based analysis of programming schedules.